Digital AM - The Brits, Blue Dragon, Immediate Media, IPA creative challenge, Absolute Radio

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news MasterCard sponsors The Brits content on Vevo by Maisie McCabe 13 January 2012, 10:45AM MasterCard is to extend its sponsorship of music awards ceremony The Brits through a partnership with the music video platform Vevo. Blue Dragon rolls out Chinese New Year Aurasma campaign by Sarah Shearman 13 January 2012, 09:42AM Blue Dragon, the Oriental food brand, is launching an augmented reality campaign using Aurasma technology to mark the Chinese New Year later this month. Immediate launches Lonely Planet and Top Gear iPad apps by Lynsey Barber 13 January 2012, 11:44AM Immediate Media has launched two iPad apps for Lonely Planet and Top Gear magazines, both priced at £3.99. Government backs IPA challenge to find creative entrepreneurs by Sara Kimberley 13 January 2012, 10:00AM Ed Vaizey, minister for culture, communications and creative industries, helped launch an IPA competition to find the next creative entrepreneur at the IPA president's New Year reception last night. Absolute Radio sets date for targeted ads in streaming by Maisie McCabe 13 January 2012, 09:31AM Absolute Radio is set to offer the ability to target ads at cross-sections of listeners streaming its services through an Absolute Radio account in February, according to head of digital sales James Wigley. Collective launches premium video RTB marketplace by Daniel Farey-Jones 13 January 2012, 10:05AM A new marketplace that allows real-time bidding (RTB) on premium video ad inventories from publishers including IPC and iVillage has been launched by Collective. Campaign Viral Chart: Vinnie Jones BHF ad comes in 'hard and fast' by Ben Hall 13 January 2012, 08:55AM Vinnie Jones' ad for the British Heart Foundation, which premiered on the web before its TV debut, is the most-shared video this week with more than 53,000 shares across Facebook, Twitter and the blogosphere. Also in the news Industry View: How will web domain liberalisation affect brands? by Sarah Shearman, 12 January 2012, 11:20AM Jo Hagger joins AAR to oversee digital by Ian Darby, 12 January 2012, 11:10AM Dare appoints three new creative directors by Anne Cassidy, 12 January 2012, 11:00AM Facebook loses share of social network visits as YouTube grows by Sarah Shearman, 12 January 2012, 09:30AM From the blogs The week in Search? Plus Your World Stefan Hull 13 January 2012, 11:02AM Facebook co-founder, interested in buying the leftish New Republic @gordonmacmillan 13 January 2012, 10:05AM Let's Get?the importance of bridging physical and digital Lloyd Salmons 13 January 2012, 8:52AM Nominations open for The Social Brands 100 @gordonmacmillan 13 January 2012, 8:39AM Could Tesco kill Clubcard? CHRIS BARRACLOUGH 12 January 2012, 1:51PM Latest jobs Senior Display Sales Executive Recruiter Xchangeteam Salary £32000 - £37000 per annum + Commission + Benefits Location London Account Director-Advertising Recruiter Source Salary £50000 - £65000 per annum Location London Freelance Account Handlers with agency experience Recruiter Source Salary £150.00 - £250.00 per day Location London Experiential Account Director Recruiter Source Salary £40000 - £45000 per annum Location London Account Manager Recruiter Source Salary £26000 - £32000 per annum Location London Creative Services Manager Recruiter Direct Recruitment Salary £30 - 50k Location Central London Manage my bulletins Unsubscribe from bulletin © Haymarket 1957 - 2010 All rights reserved News Jobs Blogs & Forums Tenders