Thursday 19 January 2012

Campaign Daily Fix - Co-op, Muller, IPA Bellwether, Claudine Collins, Confused.com, Signet, National Trust, M4C

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Latest News
Co-op calls £50m agency roster review
by Anne Cassidy,
19 January 2012, 08:00AM
Co-op calls £50m agency roster review
The Co-operative Group, which spends £50 million on advertising, is launching a review of its agency roster.
Müller kicks off £25m creative pitch
by Sara Kimberley,
19 January 2012, 08:00AM
Müller kicks off £25m creative pitch
Müller Dairy is holding a review of its £25 million creative account, just four months after the launch of its blockbuster advertising campaign.
Client confidence down, IPA's Bellwether says
by Katherine Levy,
19 January 2012, 12:00AM
Client confidence down, IPA's Bellwether says
Marketing spends have been revised upwards for a second consecutive quarter, but marketing chiefs are more pessimistic about the year ahead than they have been in nearly three years, according to the IPA Bellwether Report.
Media's glamour puss is out to prove her mettle
by Katherine Levy,
19 January 2012, 08:00AM
Media's glamour puss is out to prove her mettle
MediaCom's new managing director is as much a hard-worker as she is a social butterfly, according to Katherine Levy.
Publicis London wins £50m Confused.com creative task
by Matt Williams,
19 January 2012, 10:30AM
Publicis London wins £50m Confused.com creative task
Confused.com has appointed Publicis London to handle its £50 million ad account.
Agencies line up for Signet ad brief
by Anne Cassidy,
19 January 2012, 08:00AM
Agencies line up for Signet ad brief
Signet, the owner of the jewellery chains Ernest Jones, H Samuel and Leslie Davis, has started talks with advertising agencies.
National Trust sees shops for ad task
by Anne Cassidy,
19 January 2012, 08:00AM
National Trust sees shops for ad task
The National Trust is looking for an ad agency to act as its strategic and creative partner.
M4C picks up all government media briefs
by Jeremy Lee,
19 January 2012, 11:00AM
M4C picks up all government media briefs
As COI prepares to close its doors at the end of March, the Cabinet Office has issued a mandate that all government media buying - including that beyond COI - should be handled by the WPP agency M4C.
Latest Work
Vodafone 'supermobile' by RKCR/Y&R
19 January 2012, 09:17AM
Vodafone 'supermobile' by RKCR/Y&R
Yoda stars in Rainey Kelly Campbell Roalfe/Y&R's first TV ad for Vodafone since since winning the account in August last year - as a new brand ambassador for Vodafone.
Old Spice 'smell is power' by Wieden & Kennedy Portland
13 January 2012, 12:35PM
Old Spice 'smell is power' by Wieden & Kennedy Portland
Old Spice has launched a new campaign for its Red Zone body sprays.
Lucozade Sport 'faster.stronger.for longer' by Grey London
16 January 2012, 02:28PM
Lucozade Sport 'faster.stronger.for longer' by Grey London
Lucozade is running a new campaign for its Lucozade Sport brand across TV, Outdoor, Press and Radio featuring high profile sports ambassadors.
Also in the News
Adland sees drop in pitches for 2011
by Jeremy Lee, 19 January 2012, 10:30AM
RAB recruits Clare Bowen as head of creative
by Maisie McCabe, 19 January 2012, 12:00PM
Busk joins 18 Feet & Rising after 16-year stint at DDB
by Anne Cassidy, 19 January 2012, 11:25AM
Digitas poaches Simon Calvert from DraftFCB
by Sara Kimberley, 19 January 2012, 10:30AM
Mother picks up Zeebox creative account
by Anne Cassidy, 19 January 2012, 11:00AM
Euro RSCG beats two to Ideal Standard European ad brief
by Matt Williams, 19 January 2012, 11:00AM
Latest Blog Entries
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MARTIN BOWLEY, 19 January 2012, 7:01AM
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Jonathan Akwue, 18 January 2012, 10:01PM
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I'll have what she's having
suemaclure, 17 January 2012, 3:01PM
DO ONE JOB PROPERLY
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The Pitfalls (and Payoffs?) of Price
Tara Beard-Knowland, 16 January 2012, 10:01PM
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