The Wall > Social media is no substitute for journalism says CNN

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Social media is no substitute for journalism, says CNN @gordonmacmillan 11 January 2012, 3:38PM We’ve had a few pieces on social media and journalism asking in the first instance if social media was killing it with another post arguing that social media wasn't killing journalism, but rather changing the system. Most small businesses on Twitter want to be Half Pregnant Mark Shaw 11 January 2012, 3:18PM There is a great saying that you cannot be half pregnant and it is so true. Yet everyday I see small businesses on Twitter doing exactly that. They don't want to properly commit to Twitter, they don't want to put any time or much resource behind their Twitter presence. They sort of think they should be on Twitter because so many others are, but still totally unconvinced its for them, totally unconvinced they can gain any business from it as they truly don't understand it. So what do they do. They sort of set up their account with no real thought. They sort of add a Bio and then they start tweeting a stream of broadcasts which frankly no one is really interested in. But at least someone can go home and say 'we are on Twitter' and Yes we are using it. LinkedIn will soon be banned in offices Peter Wood 11 January 2012, 11:38AM In the world of B2B, there is no doubt that LinkedIn is king. It's a fantastic place to cultivate contacts, develop new ones, show off your business knowledge in a brash self-indulgent way and potentially win new business leads. It's also been a pretty clever way of searching for jobs and it’s a great way for a multitude of recruitment consultants to access your details and contact you for a 'chat'. Facebook will hit a billion users in the Summer @gordonmacmillan 11 January 2012, 11:32AM It is being estimated that Facebook will hit one billion users by the summer. Its user numbers currently stand at around 800 million plus with a billion now expected around the same time that the social network heads for its initial public offering in late Summer. Microsoft issues $100 Windows Phone Challenge to all smartphone users Jennifer Whitehead 11 January 2012, 8:33AM Microsoft: Take the Windows Phone challenge If you're in the market for a new smartphone and not a blinkered Apple fanboy, you'll no doubt be considering investing in one of the new Windows phones we're hearing so much about. Do you want a verified Twitter account? Then buy some ads @gordonmacmillan 10 January 2012, 3:52PM After the flap last week around the fake Wendi Deng getting a verified Twitter account a lot of people have been asking how you go about getting a verified Twitter account. Come on, you know you have. Google makes search more social, more personal @gordonmacmillan 10 January 2012, 3:31PM Google is continuing its transformation of search as it unveils three significant additions, which aim to make search more social, more personal, and combine to form what it is calling ‘Search plus Your World’. Guardian to charge for iPad app from Friday, are you paying? @gordonmacmillan 10 January 2012, 1:31PM From Friday, The Guardian will begin charging its 280,000 active iPad users £9.99 a month to use its iPad app. It is going to be a big moment for the Guardian, a test of paid content, while it continues to maintain a rich free website. Social media in 2012 will be about engagement over followers and ROI Victoria Ransom 10 January 2012, 12:50PM 2011 was a landmark year in corporate social media use as business models shifted to reflect the ever-changing social media landscape. With online engagement between customers and businesses growing more prevalent, savvy brands were re-considering their stance on social outreach, and the need to create (and maintain) a delightful social media reputation. Geeks versus Nerds [infographic] Polly Becker 10 January 2012, 10:59AM A wonderful infographic here detailing the difference between geeks and nerds. You really wouldn’t want to be the nerd in all of this. While the geek has his ironic t-shirts, and interest in film (from high brow to low brow) the nerd is socially inept and introverted and might be into larping (I had to Google this). 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