| Latest news | |  | | | | | The Advertising Standards Authority (ASA) has launched an investigation into Snickers' innovative Twitter campaign following confusion surrounding the commercial nature of the activity. | | |  | | | | | Global tablet shipments for the whole of 2011 have come in at 66.9 million, a 260% increase compared to 2010, while Apple remains dominant despite Android's growth to over a third of the market. | | |  | | | | | Unilever has teamed up with Oxfam, PSI, Save the Children, Unicef and the World Food Programme (WFP) to launch The Unilever Foundation and ramp up its CSR credentials. | | |  | | | | | The Independent online's recent refresh appears to have paid dividends, scoring the website a 10% uplift in average daily users, which made it the only national newspaper website to record an increase between November and December, according to ABC d... | | |  | | | | | The Tesco-owned video-on-demand service, Blinkbox, is heavily investing in expanding its technical team as it moves to put its service onto additional devices and platforms, including Sony PlayStation. | | |  | | | | | Sainsbury's brings former Heineken marketing director Sarah Warby on board, while William Eccleshare becomes global chief of Clear Channel, in Brand Republic's round-up of this week's people moves in advertising, marketing and media. | | |  | | | | | Volkswagen's Superbowl ad teaser, a follow up to last year's mini Darth Vader, was the most shared this week having been pipped at the post last week and coming in second place. | | | | | Opinion | |  | | | | | Despite tales of gloom and doom on the high street, people are still shopping - they are just doing it more intelligently, writes Gary Cole, commercial director, O2 Media. | | |  | | | | | Compared with Ben Allen, his opposite number at ITV, the incoming head of trading at Channel 4, Ed Chalmers, has been let off rather lightly on the nickname front. | | |  | | | | | You probably noticed the Wikipedia blackout last week. It, and many other sites, went dark in protest against the SOPA/PIPA legislation being discussed in Washington. | | | | | Intelligence | |  | | | | | Household budgets might be tight but shoppers are focusing on value for money rather than cheap prices, writes Tim Eales, director of strategic insight, SymphonyIRI Group. | | |  | | | | | The revolution may be here, but are agencies prepared, Alasdair Reid asks. | | |  | | | | | The tour operator had an awful 2011 and is banking on product-led ads to turn its fortunes around. By Loulla-Mae Eleftheriou-Smith. | | |  | | | | | As usage of mobile devices and internet-connected TVs grow, video content will become an increasingly important part of ad campaigns. | | | | | From the blogs | | | | | | | | | | | | True love | | Greg Taylor | | 26 January 2012, 2:20PM | | | | | |  | | | | | Latest jobs | | | Account Director | | Recruiter Dynamic New Alliances | | Salary Up to £45K | | Location London | | | | |  | | |
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