Tuesday 17 January 2012

Campaign Daily Fix - Magners, Greenpeace, Butlins, Alfred Dunhill, MAA Best Ads

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Latest News
Magners consolidates digital into Red Brick Road
by Loulla-Mae Eleftheriou-Smith,
17 January 2012, 10:53AM
Magners consolidates digital into Red Brick Road
Magners, the C&C Group-owned cider brand, has moved its digital and social media account out of Glue Isobar into The Red Brick Road, which already handles the brand's above-the-line advertising.
Greenpeace creates dead bird prints to highlight deep-sea oil drilling dangers
by Sara Kimberley,
17 January 2012, 10:37AM
Greenpeace creates dead bird prints to highlight deep-sea oil drilling dangers
Greenpeace is sending oil on canvas prints of actual birds killed by oil spills to celebrities as part of an ad campaign to raise awareness of the risks of deep-sea oil drilling.
Now wins Butlins social media account
by Sara Kimberley,
17 January 2012, 08:39AM
Now wins Butlins social media account
Butlins has appointed Now to handle its social media account after a pitch involving four other agencies.
Alfred Dunhill launches Olympian campaign
by Matthew Chapman,
17 January 2012, 09:58AM
Alfred Dunhill launches Olympian campaign
Designer menswear brand Alfred Dunhill is celebrating the 2012 Olympics being held in its home city of London with a series of short films featuring British Olympians talking about their experience of competing.
Iris and BD Network lead MAA Best Awards nominations
by Daniel Farey-Jones,
16 January 2012, 04:14PM
Iris and BD Network lead MAA Best Awards nominations
Iris has racked up 17 nominations for the Marketing Agencies Association's Best Awards 2012, followed by BD Network with 12.
Latest Work
BT 'welcome to flat 6' by AMV BBDO
16 January 2012, 09:09AM
BT 'welcome to flat 6' by AMV BBDO
BT has launched sitcom-style ads featuring three students, in a move away from the long-standing Adam and Jane characters.
Old Spice 'smell is power' by Wieden & Kennedy Portland
13 January 2012, 12:35PM
Old Spice 'smell is power' by Wieden & Kennedy Portland
Old Spice has launched a new campaign for its Red Zone body sprays.
Diet Pepsi 'dance' by TBWA\Chiat\Day Los Angeles
13 January 2012, 11:51AM
Diet Pepsi 'dance' by TBWA\Chiat\Day Los Angeles
The actress Sofia Vergara stars in a new US ad for Diet Pepsi.
Mini 'The Jonathan Ross Show idents' by WCRS
13 January 2012, 11:31AM
Mini 'The Jonathan Ross Show idents' by WCRS
WCRS has created idents to support Mini Countryman's sponsorship of the new series of The Jonathan Ross Show on ITV.
Also in the News
Sky Media to sell Zeebox ads against BBC shows
by Maisie McCabe, 17 January 2012, 11:42AM
British Airways chief to open Media 360
by Jeremy King, 17 January 2012, 10:43AM
RFU adopts player focus to tackle media setbacks
by John Reynolds, 17 January 2012, 08:30AM
Galaxy to revive 'silk' strapline after 11 years
by Sarah Shearman, 17 January 2012, 08:30AM
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