The Wall > Times considers socialising paywall, Top 40 social brands

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list The Times considering opening paywall to social media @gordonmacmillan 18 January 2012, 2:55PM I’ve written a number of blog posts about how, in my opinion, The Times is missing a trick by making its paywall impermeable to social media or put another way how it is anti-social media. Daily Mail launches Indian version of Mail Online @gordonmacmillan 18 January 2012, 2:11PM There appears to be no stopping the Daily Mail online. It looks to be planning world domination of the English speaking world as it takes the wraps off of an Indian version of the Mail Online. Top 40 brands on Facebook, Twitter and Google+ Jennifer Whitehead 18 January 2012, 12:32PM Coca-Cola is the biggest brand on Facebook, but Whole Foods is the biggest brand on Twitter according to a new piece of research by analytics firm Socialbakers. The research confirms what Socialbakers has already found previously, which is that for different social networks there's a different dynamic to the way fans engage. The Second Screen - marketing's biggest fad Mike Spicer 18 January 2012, 10:11AM There has been a lot of talk lately about the much vaunted 'second screen'. It amazes me there can be so much discussion about engaging people through it, when many can't even decide what 'it' is. Is it the TV, or is it the laptop/smartphone? For me, this question can't get much simpler. The TV is a passive device. Jerry Yang's resignation paves way for sale of Yahoo's Asian assets @gordonmacmillan 18 January 2012, 9:29AM Two weeks after Pay Pal’s Scott Thompson took the reigns at Yahoo, the ailing internet company’s co-founder Jerry Yang has announced his resignation. Analysts and investors who have viewed Yang as an obstacle to the corporation’s sale of its Asian assets are upbeat about his departure, writes Emily Tan. Memes and the model for a new agency Jeremy Garner 17 January 2012, 6:46PM Meme: 'A self-propagating unit of social imitation; something that people repeat and pass along'. Or, 'Memes replicate data. And just as genes replicate genetic data, memes replicate cultural ideas'. Or, 'lolcats'. However you describe them, everyone loves a good meme. And, since the term was popularised by Richard Dawkins in his 1976 book 'The selfish gene', advertising has been responsible for generating many well-known examples. (Here's one, oops sorry?no, two examples (in one): 'Will it blend?' for Blendtec.) And with the connectedness and social media channels offered by the web for brands to spread and share content, you would have thought that conditions were perfect for many more… 10 big sites that will blackout tomorrow and 4 possible false alarms Andrew Girdwood 17 January 2012, 10:58AM Yesterday Wikipedia announced it would be joining the protest against the American SOPA proposal by going dark and effectively disabling all English language content on Wednesday the 18th. The protest originates from Reddit. Early last week the surfacing site blogged that they would be blacking out from 8am to 8pm on the 18th in a blog post that outlined how dangerous they believe the SOPA proposals to be. Which English Premier League club is winning at Social Media in January? [infographic] Sean Walsh 17 January 2012, 10:15AM This month we have the second infographic produced by UK Digital Agency – Freestyle Interactive – for English Premier League clubs. With Social Media becoming increasingly influential amongst clubs and players, the Midlands based agency has promised to track the growth as well as highlight any creative examples of fan engagement. Some key ‘take aways’ include the combined leagues Facebook fans approaching 50 million, Manchester United are the only team without Twitter and Arsenal’s 360 Panorama Facebook app. #Concordia Cruise disaster preceded by pre-planned Facebook stunt @gordonmacmillan 17 January 2012, 10:12AM The Daily Telegraph is reporting that the Italian Concordia cruise ship disaster, which claimed six lives, was preceded by a pre-planned stunt advertised on Facebook. The paper says the ship sailed perilously close to the coast of Giglio so that the ship’s head waiter could salute his family on land. Twitter's look on the 2012 Golden Globes [Infographic] Polly Becker 17 January 2012, 9:49AM While Ricky Gervais did not gnaw off the hand that feeds him at the Golden Globes this year the event did rack up a lot of attention and a great deal of that on Twitter as Meryl Streep picked up an award for ‘The Iron Lady’ and Kate Winslet one for HBO’s ‘Mildred Pierce’. Latest jobs Junior Flash Designer Recruiter Digital Gurus Salary £30000 per annum Location London Product Manager Recruiter BOSSA STUDIOS LTD Salary Competitive Location Shoreditch, London Senior Project Manager - Top 3 Digital Agency Recruiter The Blueprint Salary £55000 - £65000 per annum + bonus + package Location London Director of Digital and Product Marketing Recruiter P&MM Ltd Salary Competitive Location Buckinghamshire Marketing Director Recruiter Magnuson Hotels Salary £50,000 - £59,999 annual Location South West London Middleweight Digital Designer - Respected Integrated Marketing Agency - HERTFORDSHIRE - £30K Recruiter Fill Recruitment Ltd Salary £30K Location Hertfordshire Manage my bulletins Unsubscribe from bulletin © Haymarket 1957 - 2010 All rights reserved News Jobs Blogs & Forums Tenders