Thursday, 5 January 2012

Marketing Daily - Starbucks updates loyalty scheme with new iPhone app; plus Sainsbury's, Virgin Money, Jacob's Creek, and Google+

Having trouble viewing this? View in web browser View text-only version
 
Breaking news from Marketing
 
Breaking news from Marketing January 2012
 
Latest News
 
Starbucks updates loyalty scheme and extends iPhone app
John Reynolds,
05 January 2012
 

Starbucks is replacing its current prepay member card with a new loyalty...

Starbucks: introduces payment via iPhone app
 
 
Sainsbury's loses another marketer as Singleton departs for Morrisons
Matthew Chapman,
05 January 2012
 

Sainsbury's has suffered another blow to its marketing operations after Morrisons poached...

Sainsbury's: loses Rebecca Singleton to Morrisons
 
 
Virgin Money confirms two-year Newcastle United sponsorship deal
John Reynolds,
05 January 2012
 

Virgin Money has confirmed it is to be the new shirt sponsor...

Newcastle United: defender Steven Taylor displays Virgin Money-sponsored shirt
 
 
Jacob's Creek signs up former tennis ace Andre Agassi for global campaign
Gemma Charles,
05 January 2012
 

Jacob's Creek has signed a three-year partnership with Andre Agassi, which will...

Jacob's Creek: signed Andre Agassi
 
 
TalkTalk defies BT complaint with new safety campaign
Matthew Chapman,
05 January 2012
 

Telecoms firm TalkTalk is reacting to the ban slapped on its campaign...

TalkTalk: homes within homes campaign from 2011 by CHI & Partners
 
 
Google+ hits 2.6m UK visitors, 66.7m worldwide
Sarah Shearman,
05 January 2012
 

Google+, the search giant's latest attempt to succeed in the social space,...

Google+: recorded 2.6 million unique visits in the UK in November
 
 
Saga aims for class in cruise spot
Daniel Farey-Jones,
05 January 2012
 

Gleaming cutlery, a smart chauffeur and a brassy soundtrack combine in a...

Saga: adds touch of class for cruises ad campaign
 
 
 
Also in the News
 
Microsoft sues beleaguered Comet over 'counterfeit' goods
Matthew Chapman,
04 January 2012
 
Starbucks appoints Cranna as new UK top marketer
John Reynolds,
04 January 2012
 
 
 
Blogs
 
 
Integration needs to be more than skin-deep
Heather Westgate
 

Digital marketing's ongoing evolution and maturation is evident across the industry. And it's fair to...

 
 
Luxury goods â€" why are they riding the recession?
Daniel Dumoulin
 

In spite of warnings that the luxury sector may follow the rest of the retail...

 
 
Was Iggy Pop a passenger?
CHRIS BARRACLOUGH
 

Iggy Pop is being dropped from the Swiftcover TV ads. Why’s that then? Is it a classic case of the...

 
 
‘Tis the season to be jolly well stressed out of one’s Christmas tree… isn’t it?
Mark Tomkins, TDA
 

You know that buying gifts for your wife's aunt's brother-in-law is stressful. It can be...

 
 
The whole is greater than the sum of its parts
Darren James, TDA
 

How can we start thinking about online activity as a single entity - an ecosystem...

 
 
 
 
 
 
Whitepapers
 
 
 
 
Jobs of the Week

Marketing Manager, Kingsmill Bread, Allied Bakeries £70k + Car + Bonus + Benefits, Maidenhead

Marketing Manager - Digital, Jarlett de Grouchy £60000 - £65000 per annum + bonus + benefits, West London

Senior Account Executive, Dynamic New Alliances £20-25K, London

Marketing Manager, Badenoch & Clark £40000 - £44500 per annum + Excellent Benefits, Reading

Senior Designer, become £doe, Central London

Research Manager - FMCG, Elizabeth Norman International £39000 - £45000 per annum + Benefits, City of London

Research Manager - Media, Elizabeth Norman International £35000 - £45000 per annum + excellent bonus and benefits, City of London

Senior Research Executive -Media Team - Leading Agency, Elizabeth Norman International £25000 per annum, City of London

Account Director, Stopgap £45000 - £50000 per annum, London

Account Manager x2, Stopgap £32000 per annum, London

Search More Jobs
 
  Manage my bulletins   Send to a friend   Unsubscribe from this bulletin
 Home   News   About Us   Contact Us   Advertising   Site Map   RSS Feeds   Log in 
 
 Advertising   Marketing   Media   Sales Promotion   Market Research   Digital   Public Relations   Design   Events   Direct Marketing 
© Haymarket 1957 - 2012 All rights reserved

No comments:

Post a Comment