| Latest news | |  | | | | | Saga Group, the UK's leading provider of services for over 50s, has appointed VCCP to handle its £32 million integrated advertising account. | | |  | | | | | Trinity Mirror, publisher of the Daily Mirror, has acquired Communicator Corp, the digital communications company which specialises in email marketing and mobile communications, for £8m, as it seeks to expand its digital marketing offering. | | |  | | | | | Starbucks is replacing its current prepay member card with a new loyalty card scheme and, from today (5 January), is offering customers the chance to pay for their coffees with the Starbucks iPhone app. | | |  | | | | | Indicia earned its DMA Grand Prix last month with challenging work for Very.co.uk, which included a mother and baby fashion show that "nearly killed us", according to the agency's creative director. | | |  | | | | | Facebook has agreed to a series of privacy improvements for millions of its users, including changes to how it retains data, following a critical audit of its operations outside the US by Irish authorities. | | |  | | | | | Modern retailers need to get to grips with data to respond to the current and future needs of their customers, write Tim Watson, strategy director at Ogilvy Action, and Richard Matthews, head of customer insight at Logica. | | |  | | | | | Facebook is expanding its Sponsored Story ad format, which will gradually introduce social ads in users' news feeds from next year, to boost ad revenues ahead of the company's flotation. | | |  | | | | | While modelled data can provide valuable insights, the need for more accurate ways to capture real data is increasing, writes Stuart Colman, MD, AudienceScience. | | | | | | | Latest jobs | | | Account Director | | Recruiter The Marketing Practice | | Salary £40,000- £50,000 | | Location South Oxfordshire | | | Marketing Manager | | Recruiter Adam Recruitment | | Salary £35000 - £45000 per annum + car + package | | Location Kendal | | | | |  | | |
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