|  | | Latest news
| | | | |  | | Sales of twin-bell alarm clocks jumped 55 per cent at John Lewis in the week after one was featured in the retailer's Christmas campaign. | | | | | |  | | Abbott Mead Vickers BBDO has hired Neil Clarke and Jay Phillips, creative directors from CHI & Partners, to the same role at the agency. | | | | | |  | | The London Evening Standard has more than doubled its profits in the year to September 2013, to around £2.5 million, while the embattled Independent slashed its losses by 50% in the same period, according to sources. | | | | | |  | | Cadbury's new "Keith" ad is one of the best ads the brand has ever done, according to Matthew Williams, the marketing activation director at Mondelez International, who has likened it to "eyebrow dance" and "gorilla". | | | | | |  | | Proximity has won the CRM account for SSE, the UK's second-largest energy supplier, after a five-month pitch with a final stage against Partners Andrews Aldridge. | | | | | |  | | Iris leads the way in the shortlist for Marketing Agencies Association's Best Awards 2014 with 21 nominations, followed by 14 for Cheil and 14 for Arc. | | | | | |  | | Creature has been named as Carling's global agency of record after a competitive pitch and will create TV and print campaigns across Europe and Asia. | | | | | |  | | Publicis Chemistry has made three senior hires, including Andrew Brooks, a global group director on Reckitt Benckiser at Havas, as a managing partner to lead the EE direct marketing account. | | | | | |  | | Acromas Group, the parent company of AA and Saga Group, has hired Starcom to handle its £16 million media planning and buying account. | | | | | |  | | The IPA Bellwether, out on the morning of 16 January, was a good omen. Confidence is up, marketing are budgets up. Optimism has returned to the market. | | | | | |  | | Thinkbox is now accepting entries for the Thinkbox TV Planning Awards 2014, which recognise and celebrate brilliant use of commercial TV. | | | Latest Work | | | | |  | | Walkers is again inviting customers to propose a new flavour for the crisp brand. The best suggestion will receive 1 million, while five runners-up will each get 10,000. In an ad to promote the competition, Gary Lineker is harranged to the point o... | | | | | |  | | The deodorant brand Axe (Lynx in the UK) is promoting its new spray, Peace, with a TV ad spoofing famous despots. Bartle Bogle Hegarty created the spot, which will air in the US during the Super Bowl on 2 February. Based on the theory that men are ... | | | | | |  | | Cadbury, the chocolate brand owned by Mondelez International, is releasing a campaign for Dairy Milk. Fallon has created a 60-second TV spot and a 90-second version for the cinema. The ad opens with the protagonist, Keith, sitting in his office, havi... | | | | | | |
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