Media AM - ITV, Yahoo, UK Internet Advertising Bureau, News UK

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29th January 2014

ITV plans summer launch for pay TV channel ITV Encore ITV is preparing to launch a pay TV service called ITV Encore on Sky this summer, dedicated to the broadcaster's most recent British dramas and with a multimillion pound budget for new commissions.     Yahoo ad revenues slip and shares drop 5% Yahoo has recorded a drop in revenues for four consecutive quarters and a 6% drop in display ads in the final part of the year, leading to a fall in shares of more than 5% in after hours trading.     IAB UK to explore regulation of native advertising The UK Internet Advertising Bureau is forming a working group to look into best practice and self-regulation for trading around native advertising.     News UK research finds advertising boost of tablet and press editions The impact of advertising is significantly increased by multi-channel news consumption, with the recall of readers of newspapers and tablet editions increasing 137%, according to a new study by News UK.     Trinity Mirror folds People site after three months Trinity Mirror is set to close its new digital site People.co.uk, dubbed "Buzzfeed for grown-ups" after just three months due to a lack of traffic.     Media Week salary survey 2014: How has agency pay held up? In the second part of Media Week's salary survey for 2014 in association with recruiter Sylex, managing director Alex Michaels finds media remains an attractive industry for graduates.     Has Facebook lost its cool? As the social media network prepares to celebrate ten years, Arif Durrani asks if an ageing user base spells trouble.     Ling thinks media, creative and tech for digital success The digital veteran and former i-level strategy head is finding his feet as DigitasLBi's media chief, tasked with boosting its international operations. By David Benady.     Who's footing the bill for opaque media trading? Everyone appears to be a winner in the world of media trading - but someone always ends up paying. By Maisie McCabe.     Let's hope the govt media review is less political - it's a matter of life and death Deep breath - here we go again. The Government is in the precursory stages of the statutory review for its media buying requirements. Much has changed since the consolidation of its departmental ad budgets into Group M's purpose-built M4C in 2010.     Ambitious Twitter aims to double ad revenue The UK unit is thought to be targeting £95 million in adspend this year as it hones its commercial offering.     Google's prying eyes are everywhere. They're even in your thermostat now If you're a columnist, some things are mandatory: the "signing off for Christmas" column, the "interestingly bad service experience" column, the "kids say the darnedest things" column. And further expectations surround those of us who make stuff up about media and technology: "what does X mean for brands?", "what can we pretend to learn from Apple this week?", "whither digital retail?". So it's compulsory to write something when Google buys a company that makes robots and another that does "connected home" products.     Media Week salary survey 2014: How much are you worth? In the first part of Media Week's salary survey for 2014 in association with recruiter Sylex, managing director Simon Shroot charts a steady past year for those working at media owners, and takes a look at the year ahead.   Latest blogs   What the shake-up at the Telegraph reveals about the new publisher landscape The announcement this week regarding the departure of Daily Telegraph editor Tony Gallagher has sent reverberations around the world of online publishing and digital marketing.     How the teen exodus could save Facebook The ageing profile of the average Facebook user confirms the site is successfully opening up the world's most affluent consumers.     Titanic vs speedboat: four tips for publishers in the digital age It's topical to look at the evolution of the news organisation following Pierre Omidyar's $50m investment in his and Glenn Greenwald's joint venture, First Look Media, that happened in December.     Programmatic marketing trends to watch in 2014 Savvy chief marketing officers are now using programmatic to their advantage and some trends will continue to drive the conversation in 2014, says Ben Plomion, vice-president of marketing at Chango.     The changing voice of CES: cars steal the show With new exhibitors and new speakers, the best bits of this year's CES held some interesting innovations for marketers and agencies, says Chrissy Totty, head of innovation at Vizeum UK.

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