Tuesday, 28 January 2014

Breaking news from Brand Republic - Apple, Puma/Arsenal kit deal, South African Airways, Razorfish, Absolut

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Latest news
Apple hits record first quarter sales but share prices drop
Apple hits record first quarter sales but share prices drop
by Loulla-Mae Eleftheriou-Smith
28 January 2014, 08:29AM
Apple has reported a series of records in its first quarter results, including a quarterly revenue of $57.6bn and quarterly net profit of $13.1bn, as well as record sales of iPhones and iPads, but its shares dropped overnight.
Puma ousts Nike in £30m a year Arsenal kit deal
Puma ousts Nike in £30m a year Arsenal kit deal
by Loulla-Mae Eleftheriou-Smith
27 January 2014, 02:47PM
Puma has been announced as the new kit partner for Arsenal, ousting Nike after two decades of sponsoring the team.
South African Airways hands digital media to UM London
South African Airways hands digital media to UM London
by Kate Magee
28 January 2014, 08:02AM
South African Airways has appointed UM London to handle its UK digital buying media account across the UK and Ireland.
Razorfish hires Elvis creative director for London office
Razorfish hires Elvis creative director for London office
by James Swift
28 January 2014, 08:25AM
Razorfish has hired a Stuart O'Neill, a creative technology director at Elvis, as creative director.
Absolut taps into Brazilian World Cup fever with Karnival vodka
Absolut taps into Brazilian World Cup fever with Karnival vodka
by Gemma Charles
28 January 2014, 08:00AM
Absolut's latest limited edition, Absolut Karnival, aims to capture the "transformative energy of the famous carnivals of Brazil", according to brand owner Pernod Ricard.

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Also in the news
The IDM: why we're not for profit, simply for talent
by Mike Cornwell, 28 January 2014, 09:00AM
As it enters new ownership, the history of Hovis in ads
by Loulla-Mae Eleftheriou-Smith, 28 January 2014, 08:00AM
Brits abroad and embarrassing tan lines the focus of Virgin Holidays 'tanuary' sale
by Matthew Chapman, 27 January 2014, 04:00PM
TV Planning Awards reveals judging line-up
by Suzanne Bidlake, 27 January 2014, 01:03PM
ABCs digital: Mirror and Independent sites continue to grow
by Joel Fothergill, 27 January 2014, 11:00AM

From the blogs

The Wall blog

MARKETING RELIGIOUSLY
Dave Trott
28 January 2014, 8:54AM
Fast food brands bolt away from Chinese Year of the Horse association
Chris J Reed
27 January 2014, 11:48PM
Infographic: which social media relics will rise again?
Polly Becker
27 January 2014, 3:24PM
As Vine turns one, which brands are using it best?
Tom Ollerton
27 January 2014, 12:47PM


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From our partners
Can you define a digital marketer?
Can you define a digital marketer?
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27 January 2014, 09:00AM
The pace of digital change means the marketing industry can no longer afford to be apathetic. It's time for the adoption of a global industry standard for training in digital marketing skills and a certification system that everyone can trust.
Rip up the rule book and start again
Rip up the rule book and start again
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23 January 2014, 03:05PM
Digital changes have transformed the music business, creating exciting opportunities.
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