Monday 20 January 2014

Digital AM - YouTube, Zoopla, Facebook, Oddschecker, Barratt

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Digital AM

Latest news

YouTube launches Super Bowl Ad Blitz content hub
YouTube launches Super Bowl Ad Blitz content hub
by Alex Brownsell
20 January 2014, 09:03AM
YouTube is aiming to capitalise on growing anticipation ahead of next month's Super Bowl broadcast with a hub featuring teaser content from advertisers.
Zoopla set to pull West Brom deal over Nicolas Anelka anti-Semitic controversy
Zoopla set to pull West Brom deal over Nicolas Anelka anti-Semitic controversy
by Alex Brownsell
20 January 2014, 08:48AM
Zoopla looks set to pull its multi-million pound sponsorship deal with Premier League team West Bromwich Albion if the club selects Nicolas Anelka, who has been accused of making an anti-Semitic gesture during a match.
Feel Unique invites Facebook fans to design their own T-Shirt
Feel Unique invites Facebook fans to design their own T-Shirt
by Susan Billinge
20 January 2014, 11:46AM
Feelunique.com, the online beauty retailer, is inviting its Facebook fans to design their own T-shirt with the help of an app created as part of the brand's multi-channel 'It's All About Me' campaign, by Leagas Delaney.
Oddschecker targets on-the-move punters with app launch
Oddschecker targets on-the-move punters with app launch
by Chris Harding
20 January 2014, 08:30AM
Oddschecker, the odds comparison site, is backing the launch of its latest app with a TV ad campaign that breaks today.
Barratt names Zone to digital account
Barratt names Zone to digital account
by James Swift
20 January 2014, 11:21AM
Barratt, the homebuilder, has appointed Zone as its retained digital agency after a competitive pitch.
DWP appoints Engine for automatic enrolment
DWP appoints Engine for automatic enrolment
by Kate Magee
20 January 2014, 08:08AM
The Department for Work and Pensions (DWP) has appointed Engine to handle its workplace pensions activity.

Also in the news
Titanic vs speedboat: four tips for publishers in the digital age
by James Haycock, 20 January 2014, 11:30AM
Natural Balance Foods hires MEC for social
by Maisie McCabe, 20 January 2014, 11:40AM
Celebrity endorsement on social media
by Lee Langford, 17 January 2014, 02:27PM
We Heart It, Branch and Jelly: the social networks your brand needs to know about
by Loulla-Mae Eleftheriou-Smith, 17 January 2014, 12:15PM

From the blogs

The Wall

Five secrets of social brands
Campaign Guest
20 January 2014, 11:26AM
Hyundai sponsors the Tate.
Chris Arnold
20 January 2014, 9:04AM
Predictions for growth of e-learning in sales and marketing
Ardi Kolah
17 January 2014, 8:27PM


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