| | | | | | In the first part of Media Week's salary survey for 2014 in association with recruiter Sylex, managing director Simon Shroot charts a steady past year for those working at media owners, and takes a look at the year ahead. | | | | | | | | | | | | | Agencies are working hard but are still making some silly mistakes in the heat of battle for new accounts, says ID Comms pitch specialist Matt Gill. | | | | | | | | | | | | | CBS Outdoor International officially becomes Exterion Media today following the acquisition of CBS Outdoor International in September by Platinum Equity. | | | | | | | | | | | | | Savvy chief marketing officers are now using programmatic to their advantage and some trends will continue to drive the conversation in 2014, says Ben Plomion, vice-president of marketing at Chango. | | | | | | | | | | | | | It's not just any week for Rob Hunt, head of creative media, IPC Men & Music - he has the looming NME Awards and Nuts 10th Anniversary party to organise. | | | | | | | | | | | | | The Telegraph Media Group has removed the editor roles from its Daily Telegraph and Sunday Telegraph brands in an editorial restructure that has seen daily editor Tony Gallagher exit the company. | | | | | | | | | | | | | Whether the chief executive is being brought in to sell or save the publisher, he's guaranteed to be busy. By David Benady. | | | | | | | | | | | | | | | | | Deep breath - here we go again. The Government is in the precursory stages of the statutory review for its media buying requirements. Much has changed since the consolidation of its departmental ad budgets into Group M's purpose-built M4C in 2010. | | | | | | | | | | | | | Everyone appears to be a winner in the world of media trading - but someone always ends up paying. By Maisie McCabe. | | | | | | | | | | | | | As the social media network prepares to celebrate ten years, Arif Durrani asks if an ageing user base spells trouble. | | | | | | | | | | | | | The UK unit is thought to be targeting £95 million in adspend this year as it hones its commercial offering. | | | | | | | | | | | | | The digital veteran and former i-level strategy head is finding his feet as DigitasLBi's media chief, tasked with boosting its international operations. By David Benady. | | | | | | | | | | | | | If you're a columnist, some things are mandatory: the "signing off for Christmas" column, the "interestingly bad service experience" column, the "kids say the darnedest things" column. And further expectations surround those of us who make stuff up about media and technology: "what does X mean for brands?", "what can we pretend to learn from Apple this week?", "whither digital retail?". So it's compulsory to write something when Google buys a company that makes robots and another that does "connected home" products. | | | | | | | | | | | | | | | | | | The announcement this week regarding the departure of Daily Telegraph editor Tony Gallagher has sent reverberations around the world of online publishing and digital marketing. | | | | | | | | | | | | | The ageing profile of the average Facebook user confirms the site is successfully opening up the world's most affluent consumers. | | | | | | | | | | | | | It's topical to look at the evolution of the news organisation following Pierre Omidyar's $50m investment in his and Glenn Greenwald's joint venture, First Look Media, that happened in December. | | | | | | | | | | | | | With new exhibitors and new speakers, the best bits of this year's CES held some interesting innovations for marketers and agencies, says Chrissy Totty, head of innovation at Vizeum UK. | | | | | | | | | | | | | How young people use screens will become one of the hot topics in tech development in 2014, says Vizeum's head of innovation, Chrissy Totty. | | | | | | | | | | |
No comments:
Post a Comment