Wednesday, 8 January 2014

Digital AM - Sony, YouTube, CES, Apple, Nomads, PepsiCo

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Digital AM

Latest news

Sony makes data grab with launch of smart wristband and Lifelog app
Sony makes data grab with launch of smart wristband and Lifelog app
by Matthew Chapman
08 January 2014, 11:51AM
Sony has launched a Nike Fuel-style smart wristband at this year's CES exhibition, which links up to a new 'Lifelog' application that allows users to log their everyday activities.
Channel 4 u-turn ends YouTube partnership
Channel 4 u-turn ends YouTube partnership
by Arif Durrani
08 January 2014, 11:31AM
Channel 4 has removed all its long-form programmes from YouTube in favour of a new strategy to develop its own digital 4oD services.
#CES2014 Day One: Omni-present wearable tech and dodgy reception
#CES2014 Day One: Omni-present wearable tech and dodgy reception
by Chris De Abreu, creative director at Jam
08 January 2014, 11:00AM
It's been a mad day full of events, demos and lectures. We saw the pop artist/toymaker Kidrobot (Paul Budnitz), hanging out and displaying his work at the Samsung booth and we saw musician Swizz Beatz admiring his work.
Charlie McGee joins Apple in European sales role
Charlie McGee joins Apple in European sales role
by Maisie McCabe
08 January 2014, 09:43AM
Charlie McGee, the former managing director of Carat Digital, has joined Apple to lead its European ad sales.
Nomads buys search and social specialist
Nomads buys search and social specialist
by Maisie McCabe
08 January 2014, 10:46AM
Nomads, the creative agency that broke out of StrawberryFrog Amsterdam and MediaCatalyst in July 2013, has bought Shake Interactive, the search engine and social optimisation agency.
PepsiCo Naked Juices rapped for exaggerating health claims
PepsiCo Naked Juices rapped for exaggerating health claims
by Loulla-Mae Eleftheriou-Smith
08 January 2014, 09:10AM
PepsiCo's Naked range has been rapped for its antioxidant health claims.

Also in the news
Driving social through your business
by Emma Chalwin, Adobe, 08 January 2014, 09:00AM
Absolut unveils 'content-rich' trends website
by Gemma Charles, 07 January 2014, 11:15AM
Dating site launches 'Christians make better lovers' campaign
by Maisie McCabe, 07 January 2014, 10:54AM

From the blogs

The Wall

Wearable tech emerges as the dominant trend at CES
Jim Dowling
08 January 2014, 10:38AM
Marketing Trends Tipped For 2014
Saman Mansourpour
08 January 2014, 9:43AM
50 shades of digital supplier means names like agency and ad network are losing their meaning
Campaign Guest
08 January 2014, 8:26AM
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