Media AM - News UK, Channel 4, BSkyB, DCM, ABCs digital

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27th January 2014

Job cuts loom as News UK restructures commercial team News UK, publisher of The Sun and The Times brands, has started another restructure of its commercial operation to better align the group's emerging platform agnostic, customer-led businesses under chief executive Mike Darcey.     Channel 4 and L'Oreal fail to reach trading agreement for 2014 L'Oréal ads have not appeared on Channel 4, UKTV or BT Sport since the start of 2014, after its media agency Maxus failed to reach a deal with Channel 4's sales team.     Sky launches free YouTube channel as part of entertainment push BSkyB is launching a YouTube channel that will broadcast whole episodes from some of its most high-profile series, as part of the company's biggest ever push for its entertainment programming.     Volkswagen partners DCM for geo-targeted cinema push Volkswagen has released a cinema campaign for its Up! city car, and is making use of Digital Cinema Media's geo-location tool to direct viewers to their nearest dealership.     ABCs digital: Mirror and Independent sites continue to grow Mirror Group Digital, Independent.co.uk and Standard.co.uk all posted month-on-month gains in December 2013, according to the latest Audit Bureau of Circulations.     Jones, Sorrell, Murphy and Ahmed make Sunday Times list of 500 influencers David Jones, the former chief executive of Havas group, has been included in The Sunday Times' list of most-influential Britons, alongside Sir Martin Sorrell, James Murphy and Ajaz Ahmed.     Has Facebook lost its cool? As the social media network prepares to celebrate ten years, Arif Durrani asks if an ageing user base spells trouble.     Ling thinks media, creative and tech for digital success The digital veteran and former i-level strategy head is finding his feet as DigitasLBi's media chief, tasked with boosting its international operations. By David Benady.     Who's footing the bill for opaque media trading? Everyone appears to be a winner in the world of media trading - but someone always ends up paying. By Maisie McCabe.     Let's hope the govt media review is less political - it's a matter of life and death Deep breath - here we go again. The Government is in the precursory stages of the statutory review for its media buying requirements. Much has changed since the consolidation of its departmental ad budgets into Group M's purpose-built M4C in 2010.     Ambitious Twitter aims to double ad revenue The UK unit is thought to be targeting £95 million in adspend this year as it hones its commercial offering.     Google's prying eyes are everywhere. They're even in your thermostat now If you're a columnist, some things are mandatory: the "signing off for Christmas" column, the "interestingly bad service experience" column, the "kids say the darnedest things" column. And further expectations surround those of us who make stuff up about media and technology: "what does X mean for brands?", "what can we pretend to learn from Apple this week?", "whither digital retail?". So it's compulsory to write something when Google buys a company that makes robots and another that does "connected home" products.     My Media Week: Rob Hunt It's not just any week for Rob Hunt, head of creative media, IPC Men & Music - he has the looming NME Awards and Nuts 10th Anniversary party to organise.     Media Week salary survey 2014: How much are you worth? In the first part of Media Week's salary survey for 2014 in association with recruiter Sylex, managing director Simon Shroot charts a steady past year for those working at media owners, and takes a look at the year ahead.   Latest blogs   What the shake-up at the Telegraph reveals about the new publisher landscape The announcement this week regarding the departure of Daily Telegraph editor Tony Gallagher has sent reverberations around the world of online publishing and digital marketing.     How the teen exodus could save Facebook The ageing profile of the average Facebook user confirms the site is successfully opening up the world's most affluent consumers.     Titanic vs speedboat: four tips for publishers in the digital age It's topical to look at the evolution of the news organisation following Pierre Omidyar's $50m investment in his and Glenn Greenwald's joint venture, First Look Media, that happened in December.     Programmatic marketing trends to watch in 2014 Savvy chief marketing officers are now using programmatic to their advantage and some trends will continue to drive the conversation in 2014, says Ben Plomion, vice-president of marketing at Chango.     The changing voice of CES: cars steal the show With new exhibitors and new speakers, the best bits of this year's CES held some interesting innovations for marketers and agencies, says Chrissy Totty, head of innovation at Vizeum UK.

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