Tuesday, 14 January 2014

Campaign Daily Fix - Microsoft, Flybe, Ogilvy, Guinness, UM, Tracey Follows

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Latest news
Microsoft reviews global agency roster
by Louise Ridley,
14 January 2014, 09:54AM
Microsoft reviews global agency roster
Microsoft has called a global review of its roster of agencies, which include Crispin Porter & Bogusky, Wunderman and UM.
Flybe appoints The Corner to £8m ad account
by Kate Magee,
14 January 2014, 11:55AM
Flybe appoints The Corner to £8m ad account
Flybe, the budget airline, has appointed The Corner to handle its £8 million advertising account.
Brian Cooper departs Ogilvy & Mather London
by Maisie McCabe,
14 January 2014, 08:58AM
Brian Cooper departs Ogilvy & Mather London
Brian Cooper, the executive creative director at Ogilvy & Mather London, has left the WPP agency by mutual consent.
Guinness makes stars of Congolese fashion cult in TV campaign
by James Swift,
13 January 2014, 02:43PM
Guinness makes stars of Congolese fashion cult in TV campaign
Guinness, the Diageo stout, is releasing a TV ad featuring a Congolese fashion subculture called the Sapeurs as part of its 'Made of More' campaign.
Business insurance site hires UM London ahead of ad push
by Maisie McCabe,
14 January 2014, 10:41AM
Business insurance site hires UM London ahead of ad push
Simply Business, the online comparison site for business insurance, has hired UM London to its media planning and buying account ahead of its first big ad campaign.
Tracey Follows appointed chair of APG
by Jeremy Lee,
14 January 2014, 11:23AM
Tracey Follows appointed chair of APG
Tracey Follows, JWT London's chief strategy officer, has been made chair of the Account Planning Group.
Comparethemarket.com-owner reviews £300m media account
by Louise Ridley,
13 January 2014, 04:05PM
Comparethemarket.com-owner reviews £300m media account
BGL Group, the owner of Comparethemarket.com, has put the £300 million media account for Comparethemarket.com and four of its other businesses up for pitch.

Latest Work

National Fraud Authority "be cyber streetwise" by M&C Saatchi
14 January 2014, 11:16AM
National Fraud Authority
The Government's National Fraud Authority has produced a campaign as part of its National Cyber Security Programme, warning consumers and businesses about the dangers of cyber fraud. M C Saatchi created the campaign, which includes online videos show...
Toronto FC "it's a bloody big deal" by Sid Lee
14 January 2014, 09:22AM
Toronto FC
The Canadian football club Toronto FC has launched a TV ad informing the public that signing the Tottenham striker Jermain Defoe is a "bloody big deal". Sid Lee created the spot, which shows people in England reacting to the news that Defoe will play...
Guinness "Sapeurs" by Abbott Mead Vickers BBDO
13 January 2014, 04:12PM
Guinness
Guinness latest TV spot stars members of a Congolese fashion cult called Sapeurs. Abbott Mead Vickers BBDO created the spot, which tells the story of the society of men from Brazzaville (the capital of the Republic of Congo), who, after finishing th...

Also in the news

MasterCard renews Brits sponsorship with Kylie tie-up
by Ben Bold, 14 January 2014, 12:00PM
Dixons Retail hires AMV BBDO
by Louise Ridley, 13 January 2014, 09:50AM
The changing voice of CES: cars steal the show
by Chrissy Totty, 14 January 2014, 12:12PM
Asos achieves 38% surge in sales
by Loulla-Mae Eleftheriou-Smith, 14 January 2014, 09:16AM
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