Wednesday 12 March 2014

Campaign Daily Fix - 888casino calls pitch, DMGT rules out Metro sale, Illegal site ad crackdown, SXSW14

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Latest news
888casino calls ad pitch
by Kate Magee,
12 March 2014, 12:32PM
888casino calls ad pitch
888casino, the gambling site, is on the hunt for a creative agency to devise a campaign to reach UK and US consumers.
DMGT rules out Metro sale and prepares marketing campaign
by Arif Durrani,
12 March 2014, 08:30AM
DMGT rules out Metro sale and prepares marketing campaign
Daily Mail & General Trust has for the first time ruled out the possibility of selling The Metro newspaper, either to a third party or a management buyout, in attempts to quash mounting speculation.
Industry plans to limit ads on illegal websites
by Kate Magee,
12 March 2014, 12:30PM
Industry plans to limit ads on illegal websites
ISBA, the Internet Advertising Bureau, the IPA and the City of London Police are planning to launch a major crackdown on ads appearing on illegal websites by the end of the month.
SXSW14: Twitter crashes during Biz Stone talk
by James Swift,
12 March 2014, 09:01AM
SXSW14: Twitter crashes during Biz Stone talk
Twitter crashed during an interview with the social media site's co-founder, Biz Stone, at South by Southwest, yesterday.
Moma hires The Red Brick Road and The Village Communications
by Amy Gravelle,
12 March 2014, 12:07PM
Moma hires The Red Brick Road and The Village Communications
Moma, the breakfast brand, has appointed The Red Brick Road and The Village Communications to promote its healthy eating credentials.
IPC Media holds CRM pitch
by Kate Magee,
12 March 2014, 09:47AM
IPC Media holds CRM pitch
IPC Media, the publisher of Ideal Home and NME, is on the hunt for an agency to handle its customer acquisition and retention account.
Aesop hires creative directors Matt Pam and Simon Hipwell
by Amy Gravelle,
12 March 2014, 12:59PM
Aesop hires creative directors Matt Pam and Simon Hipwell
Matt Pam and Simon Hipwell, the former BETC London and M&C Saatchi creatives, have joined the integrated agency Aesop as creative directors.
SXSW14: Cindy Gallop among Lazerow's 'successful weirdos'
by James Swift,
12 March 2014, 12:16PM
SXSW14: Cindy Gallop among Lazerow's 'successful weirdos'
Cindy Gallop, the former chair of Bartle Bogle Hegarty in the US, was cited as an example of why weird people outperform normal people, at a South by Southwest talk on Monday.
Women of Tomorrow: gallery of photos from the event
by Maisie McCabe,
12 March 2014, 09:27AM
Women of Tomorrow: gallery of photos from the event
The IPA and Campaign unveiled its ten Women of Tomorrow at a breakfast event at the IPA's offices on Belgrave Square yesterday. Look through a gallery of pictures from the event.
Latest SxSW blogs
SXSWi 2014: Day 4 (11 March)
SXSW...it's more human than drones and wearable tech
Tim Berners Lee bested by robots, creativity is a state of mind

Latest Work

HSBC Rugby Sevens "bring your game" by Saatchi & Saatchi
12 March 2014, 11:14AM
HSBC Rugby Sevens
HSBC has released an ad campaign, created by Saatchi Saatchi, to support its sponsorship of the Hong Kong Rugby Sevens tournament. Players take part in a hip-hop battle, while fans dance in costumes on the pitch. The spot aims to highlight the insi...
Suzuki "S-Cross dancing on ice" by ITN Productions and the7stars
12 March 2014, 11:00AM
Suzuki
Suzuki created an ad showing "dancing" cars for the final of ITV s Dancing On Ice. It coincided with the car-maker s "#giveanscross" campaign, which promises to give an SX4 S-Cross away every Monday in March. The spot, created by ITN Productions and ...
Santander "three words" by WCRS
12 March 2014, 08:00AM
Santander
Santander has introduced a new brand positioning, "simple, personal and fair", in its latest advertising campaign. The 90-second TV ad, which was created by WCRS, includes a series of vignettes in which everyday words describe the people and places a...

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