Campaign Daily Fix - Advertising Week: L'Oreal, Wunderman buys FusePump, London Live, Exterion, Jack Daniel's, ITV

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news AWEurope: Transparency key to L'Oréal's £135m media pitch by Simon Nias, 31 March 2014, 11:32AM Transparency, particularly on pricing and remuneration, was one of the key factors in this morning's insider perspective on L'Oréal's £135 million media review, the biggest media pitch in the past three years. Wunderman buys e-commerce data specialist FusePump by Maisie McCabe, 31 March 2014, 11:56AM Wunderman, the WPP digital and direct agency, has bought FusePump, a London-based digital marketing company specialising in e-commerce retargeting. Exterion Media hires Shaun Gregory as CEO by Maisie McCabe, 31 March 2014, 08:00AM Exterion Media, the company previously known as CBS Outdoor, has hired Shaun Gregory, the managing director of advertising at Telefónica, as its chief executive. Brand Republic is LIVE@AdvertisingWeek by Staff, 31 March 2014, 07:50AM Campaign, Marketing, Media Week and Brand Republic have kicked off their coverage of Advertising Week Europe 2014 with their dedicated live blog. Why today's London Live launch is a game-changer for the capital by Stefano Hatfield, 31 March 2014, 07:30AM Ahead of today's launch of London Live, its editorial director, and former Campaign editor, Stefano Hatfield, explains why he believes the capital will never be the same again. Jack Daniel's appoints Splendid for rock and roll brief (Brand Republic) by James Swift, 31 March 2014     Jack Daniel's has appointed Splendid Communications to help launch a campaign reminding consumers of the whiskey brand's ties to music.   AWEurope: ITV first major UK broadcaster to sign up for Twitter Amplify by Maisie McCabe, 31 March 2014, 11:15AM ITV has become the first major UK broadcaster to sign up for Twitter Amplify, the social network's video partnership tool. AWEurope: Facebook creative boss Mark D'Arcy on 'uninteresting' platforms and annoying data by Matthew Chapman, 31 March 2014, 11:10AM Mark D'Arcy, director of global creative solutions at Facebook, says platforms themselves are not "interesting" and argues data can be an "annoyance". DigitasLBi expands MRY team with six appointments by Kate Magee, 31 March 2014, 11:00AM DigitasLBi's social media agency MRY has expanded its UK management line-up, after securing a series of new clients. St Luke's takes Heineken UK account by Mark Banham, 31 March 2014, 10:25AM St Luke's has added the UK account for Heineken beer to its Strongbow cider business. Latest Work Batchelors Deli Box "awesome mums" by McCann London 31 March 2014, 11:24AM Batchelors is targeting do-it-all mums in a 1.4 million TV campaign for its Deli Box ready-meal range. McCann London created the spot, which marks the first time that Batchelors has promoted its Deli Boxes on TV. The ad opens with a group of mums st... Grief Encounter "bear" by Green Cave People 31 March 2014, 09:24AM The child-bereavement charity Grief Encounter has released a TV ad showing how difficult it can be for a child to cope with a parent s death. Green Cave People created the spot , in which a boy shares his life with a teddy bear because his mother ha... ATOC "Two Together Railcard" by The Red Brick Road 31 March 2014, 08:59AM The Association of Train Operating Companies has released a campaign to promote the new Two Together Railcard, which offers a third off adult fares when two people travel together. The Red Brick Road created the animated TV spot, which is supported b... Also in the news Microsoft launches programmatic video network by Arif Durrani, 28 March 2014, 11:35AM Nick Ferrari wins BPG Radio Broadcaster of the Year by Maisie McCabe, 31 March 2014, 08:00AM Ritz to take its biscuits back to TV for first time in 30 years by Loulla-Mae Eleftheriou-Smith, 31 March 2014, 12:18PM What Facebook's Premium Video Advertising means for brands and users by Hugh Burrows, 31 March 2014, 10:30AM Latest from Advertising Week Will AWEurope ever rival Cannes? Vote now Spotted: Freddie Flintoff and Victoria Pendleton discuss nature vs. nurture Watch Martin Sorrell's Advertising Week talk live Neglecting women in tech "costs the UK £588m" How to watch all the AWEurope talks live Latest Jobs Digital Designer £25000 - £30000 per annum, Merseyside Senior Account Director £60000 - £75000 per annum, London Design Director £50000 - £70000 per annum, London Interim Head of Marketing Services - Contract - Merseyside £400 - £450 per day, Merseyside Digital Account Manager £30000.00 - £35000.00 per annum, London More Jobs Manage my bulletins Unsubscribe from bulletin © Haymarket Media Group Ltd.