| | | Latest news
| | | | | Aviva, the insurance company, is reviewing its international creative advertising account, potentially bringing an end to its decade-long relationship with Abbott Mead Vickers BBDO. | | | | | | A recruitment ad placed by the teaching union the NASUWT has been banned for claiming it was "the largest teachers' union in the UK" after a complaint was made by rival union the NUT. | | | | | | More than a channel operating in isolation, mobile is everywhere, influencing our entire lives. Now brands must exploit the blank canvas before them, James Kirkham writes. | | | | | | Dr. Tina Seelig is a professor at Stanford University. | | | | | | Ashton Kutcher cannot keep away from adland. After kicking off the month by featuring in the latest Wrigley's Extra spot he was all over CES last week. Campaign takes a look at the other ads the actor has starred in over the years. | | | | | | We Are Social has opened a second US office in San Francisco, with retailer Old Navy as its founding client. | | | | | | What's a brand marketer to do in a post-social era? AnalogFolk's strategy director takes stock for Campaign US. | | | | | | SC Johnson, the owner of Mr Muscle, has consolidated its global planning account with PHD in the US. | | | | | | In an age when the consumer calls the shots, optimising the customer experience becomes the number-one challenge for brands and their agencies. | | | | | | Alpro, the dairy substitute drinks company, has launched a TV ad, developed by Belgian agency Gents, to push its unsweetened almond milk variant. | | | | | | Imagine Publishing, the Bournemouth-based video games and computing publisher, has appointed James Power to build and lead an ad sales team in London. | | | | | | Outdoor media owner Clear Channel has poached ITV's director of commercial marketing and research Sarah Speake to be its chief marketing officer. | | | | | | General election years always raise cultural and social issues, and 2015's hot topics will be virtual identity, consumer austerity and a truly digital mainstream, Ben Kay writes. | | | Promoted | | | | | A crowdsourced marathon between interactive screens that timed runners and shared their congratulatory selfies is named the winner of the Campaign CityLive Challenge. | | | | | | Collaboration, content and effectiveness were three of the big issues on the agenda as our agency partners met around the table for Campaign's third Adland in Amsterdam debate. | | | ________ | | | | | |
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