Media AM - Guardian and Telegraph beat MailOnline on Twitter in 2014, plus O2; JCDecaux; Grant Millar; Carlsberg

	View in web browser Add to safe senders list

21st January 2015

Guardian and Telegraph beat MailOnline on Twitter in 2014 Stories from The Guardian and Daily Telegraph generated more comment and sharing on Twitter in 2014 than all other newsbrands, including the largest site MailOnline, according to a new study. O2 in talks with Sky to add mobile to TV and broadband packages Sky has had talks with O2 owner Telefonica about the possibility of adding mobile phone services to its TV, broadband and landline services, according to reports. Has JCDecaux chosen the wrong time to abandon its trade body? JCDecaux's withdrawal from the Outdoor Media Centre is a surprising turn of events, writes the Posterscope chief executive Annie Rickard. My Media Week: Grant Millar This week, Grant Millar gets his feet under the table as UK CEO, ZenithOptimedia Group, in a welcome return to the UK media fold. Carlsberg offers fans the chance to provide commentary on TalkSport Carlsberg has launched a campaign to find a new pundit for TalkSport, who will be part of the commentary line-up for the final game of the Premier League season. 'All business failures are marketing failures' says United Biscuits chief Martin Glenn, the chief executive of United Biscuits and former Pepsico marketer, argued that marketing is crucial to business success last night, speaking at an event hosted by agency intermediary Oystercatchers. Is 2015 going to be a good media year? Given the rate of change in the industry, 2015 is as unpredictable as May's election. But optimism abounds, Arif Durrani says. We need more innovations and fewer Thomassons Have you see any Thomassons recently? Instagram steps up advertising offensive The photo-sharing app wants to convince more brands that it is not just a platform for young people. By David Benady. Latest blogs Why 2015 will be an outstanding year for cinema 2015 is set to be an outstanding year for cinema with admissions expected to soar to levels not seen for 40 years, says Zoe Jones, marketing director at Digital Cinema Media. The 2015 formula for outdoor success? Innovation + transformation + location After a further year of growth, including offerings of unbelievable creativity, smart use of data and capitalising on our obsession with social media, OOH is continuing its exciting transformation, says Eric Newnham, chief executive of Talon Outdoor. Inspiring the new cultural shift at Primesight From the lessons of Buddha to the growing importance of well-being, Primesight's commercial director, Chris Forrester, enters 2015 in contemplative fashion. Death of the demographic Demographics are at the heart of targeting and yet a reliance on them creates audience definitions that are ultimately outdated, says Jodie Stranger, executive director of global network clients at Starcom MediaVest Group. What 'Black Eye Friday' reminds us about newsbrands As we spend the next couple of weeks in a shopping frenzy, fighting our way through tourists in Seven Dials and enjoying every offer and promotion, we're reminded just how much we love buying stuff at this time of year, says Vanessa Clifford, deputy chief executive of Newsworks. Business & Product Development Manager - Autosport International , Haymarket Media Group Dependent on Experience, plus commission., Teddington (City/Town), London (Greater) Delegate Sales Manager , Carreras Lathane Associates - CLA c £70000 +commission, Central London Creative Solutions Account Manager , Aspire £29000.00 - £34000.00 per annum, London Account Manager , Aspire £35000.00 - £38000.00 per annum + commission, London Digital Sales Manager - IT & Technology Portfolio , Dragonfly Recruitment £30000.00 - £40000.00 per annum + OTE + Benefits, City of London

Manage Bulletins Unsubscribe