Monday 19 January 2015

Digital AM - O2, MAA Best Awards, Uber, Bud Light, BA

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Three owner considers £9bn O2 bid
Three owner considers £9bn O2 bid
by Shona Ghosh
19 January 2015, 09:55AM
Three's parent company, Hutchison Whampoa, is reportedly preparing to scoop up O2 after the mobile network was rejected by BT.
Cheil most shortlisted in 25th MAA Best Awards
Cheil most shortlisted in 25th MAA Best Awards
by Gurjit Degun
19 January 2015, 10:26AM
Cheil is leading the nominations in the Marketing Agencies Association's Best Awards 2015 shortlist with 11 chances to take home a prize.
Uber to create 50,000 jobs and promises 'new partnership' with European cities
Uber to create 50,000 jobs and promises 'new partnership' with European cities
by Ben Bold
19 January 2015, 08:37AM
Uber chief executive Travis Kalanick has said he wants to create 50,000 jobs across Europe and forge a "new partnership" with European cities as the firm targets ambitious growth in 2015.
Beer on tap: AB InBev app delivers Bud Light in an hour
Beer on tap: AB InBev app delivers Bud Light in an hour
by Shona Ghosh
19 January 2015, 11:27AM
AB InBev is waging war on the beer run with a new app that lets drinkers have Bud Light delivered to their door.
BA reviews global digital ad account
BA reviews global digital ad account
by James Swift
16 January 2015, 05:55PM
British Airways is reviewing its global digital advertising account, putting OgilvyOne on alert.
Google Glass needs to prove its value beyond 'grinning, skinny white guys'
Google Glass needs to prove its value beyond 'grinning, skinny white guys'
by David Carr
16 January 2015, 12:10PM
When is a graduation a failure? When it is a tech euphemism for "we're going to let this one wither and die". But is this really the case with Google Glass? asks David Carr, strategy director at DigitasLBi.
Evening Standard to reinvest savings from job losses into digital and distribution
Evening Standard to reinvest savings from job losses into digital and distribution
by Arif Durrani
16 January 2015, 12:10PM
The London Evening Standard will invest all of the savings made by an ongoing redundancy programme among its editorial team back into the business, with a notable investment into the daily newspaper's distribution and digital operation, according to ...
Forever Beta launches New York office
Forever Beta launches New York office
by James Swift
16 January 2015, 11:22AM
Forever Beta, the integrated ad agency, has opened an office in New York and kicked things off with a campaign for the taxi app Gett.
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From the blogs

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