| | For lack of a better story | Andrew Roberts | 20 January 2015, 7:25AM | I bought a OnePlus One recently. It's a smartphone from China with iPhone 6 level specs. It's the best phone on the market in almost every way – screen, camera, looks, price. It's not out in the UK so no one has really seen it, or knows anything about it.
| | | Is the UK ready to go digital-first? | Susan Billinge | 19 January 2015, 11:12AM | Fujitsu’s research into the UK’s digital landscape shows the nation is ready and willing to adapt to a digital-first approach when looking for ways to interact with organisations. The study shows more than a fifth of us will opt for a digital-first approach when offered. We want the government to do more too. 54% of respondents want to see Number 10 to do more to drive digital, and one in five would vote for a political party that focussed on digital policies.
| | | 2015 - a breakthrough year for video advertising | Tod Sacerdoti | 19 January 2015, 9:38AM | A lot can happen in a year, especially in an industry as fast-paced as ad tech. For video advertising, in particular, 2014 was undeniably a watershed year. Digital video took a giant leap into programmatic buying, experiencing huge gains in both viewership and ad spend.
| | | | | Latest jobs | | | | Marketing Assistant | Recruiter Stopgap | Salary £20000 - £25000 per annum + pro rata - 6 months T2P | Location London | | Senior Copywriter | Recruiter Publicis Healthcare Group | Salary Up to £65,000 per annum plus benefits | Location London (Greater) | | | | | Latest news from Brand Republic | | | | | | | | |
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