Media AM - The Sun, Twitter, Club Med, Notonthehighstreet.com, Here East's tech hub

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20th January 2015

The Sun cuts topless models on Page 3 The Sun newspaper appears to have stopped printing photographs of topless models on Page 3, following increasing pressure from a multitude of groups over many years. Twitter buys ZipDial for $40m to aid users in emerging markets Twitter has acquired mobile phone service ZipDial for a reported $40 million in an attempt to make the real-time social network more accessible to people in India and other emerging markets. Taste of the Med comes to London taxis Sun-lovers battling through the British winter will be tormented by taxi advertising this week as new ads for Club Med holidays roll out across the fleet. Unilever CMO Keith Weed's five tech trends for 2015 For technology fans like myself, the annual Consumer Electronics Show (CES) is a special way to start the year, writes Keith Weed, chief marketing and communications officer for Unilever. Notonthehighstreet.com sponsors London Underground 'baby on board' badge Notonthehighstreet.com, the online retailer, has become the first sponsor of the London Underground's "baby on board" badge, in a deal worth £420,000. Olympic legacy takes shape with Here East's tech hub Here East, an Olympic Park development project, has launched its pitch to become London's next tech hub. Stringer helps capture News UK's 'unquiet' talent The chief creative officer is hoping to boost subscribers at The Times and The Sunday Times by telling the stories behind the news headlines. By Arif Durrani. Is 2015 going to be a good media year? Given the rate of change in the industry, 2015 is as unpredictable as May's election. But optimism abounds, Arif Durrani says. We need more innovations and fewer Thomassons Have you see any Thomassons recently? Instagram steps up advertising offensive The photo-sharing app wants to convince more brands that it is not just a platform for young people. By David Benady. Latest blogs Why 2015 will be an outstanding year for cinema 2015 is set to be an outstanding year for cinema with admissions expected to soar to levels not seen for 40 years, says Zoe Jones, marketing director at Digital Cinema Media. The 2015 formula for outdoor success? Innovation + transformation + location After a further year of growth, including offerings of unbelievable creativity, smart use of data and capitalising on our obsession with social media, OOH is continuing its exciting transformation, says Eric Newnham, chief executive of Talon Outdoor. Inspiring the new cultural shift at Primesight From the lessons of Buddha to the growing importance of well-being, Primesight's commercial director, Chris Forrester, enters 2015 in contemplative fashion. Death of the demographic Demographics are at the heart of targeting and yet a reliance on them creates audience definitions that are ultimately outdated, says Jodie Stranger, executive director of global network clients at Starcom MediaVest Group. What 'Black Eye Friday' reminds us about newsbrands As we spend the next couple of weeks in a shopping frenzy, fighting our way through tourists in Seven Dials and enjoying every offer and promotion, we're reminded just how much we love buying stuff at this time of year, says Vanessa Clifford, deputy chief executive of Newsworks. Media Executive (Graduate): Global Media Consulting firm - £19K + Benefits , Hanson Search Salary: £19k + Excellent benefit package, London (Central), London (Greater) SENIOR CLIENT LEAD- MEDIA CONSULTANCY - £80K-£100K , Hanson Search £80K - £100K, London (Central), London (Greater) Senior Publisher Development Manager , Aspire £40000.00 - £50000.00 per annum + bonus, London Trafficking Manager , Aspire £30000.00 - £35000.00 per annum, London Account Manager, Advertising Agencies & Key Clients , Haymarket Media Group Dependent on Experience, plus commission., Teddington (City/Town), London (Greater)

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