The Wall > Brands should "enhance the conversation" to infiltrate mobile messaging apps

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Brands should "enhance the conversation" to infiltrate mobile messaging apps Lauren Fisher 21 January 2015, 9:42AM Mobile messaging apps have developed to become the ultimate private social network for users. No need to navigate through complex privacy settings on Facebook, or experiment with new private networks such as Ello. Driven by data: Linking consumer behaviour to purchase intent The Wall 21 January 2015, 8:01AM Data and fashion have more in common that you’d think: marketers have a habit of stocking their proverbial wardrobes full of data and then, wearing the same familiar outfits over again, writes James Stafford of Stylehaul. The content river (or why Amazon is called Amazon) Nick Hammond 20 January 2015, 7:27AM Amazon has recently surprised, with the success of its TV show Transparent at the Golden Globes. And it has more plans to create a new TV series with Woody Allen. The Woody Allen partnership received a bit of a kicking from some quarters, but I don't agree with this view. For lack of a better story Andrew Roberts 20 January 2015, 7:25AM I bought a OnePlus One recently. It's a smartphone from China with iPhone 6 level specs. It's the best phone on the market in almost every way – screen, camera, looks, price. It's not out in the UK so no one has really seen it, or knows anything about it. Latest jobs Senior Integrtaed Producer Recruiter Major Players Salary £49000 - £60000 per annum + benefits Location London Media Relations Manager Recruiter Stopgap Salary £45000 per annum Location Bedfordshire Senior FMCG Shopper Insights Manager - Perm & Interim Recruiter Tarsh Lazare Marketing Recruitment Salary c.£65K-£70K + £9K car allowance + bonus Location London (Greater) Brand Manager Recruiter Stopgap Salary £35000 - £40000 per annum Location West London Insight Analyst Recruiter Elizabeth Norman International Salary £30000 - £34000 per annum + Benefits Location Bedfordshire Art Director Recruiter air recruitment Salary Up to £35K (dependent on experience) plus benefits and bonuses Location London (Central), London (Greater) Latest news from Brand Republic Guardian and Telegraph beat MailOnline on Twitter in 2014 by Susan Billinge, 21 January 2015, 09:00AM This week's top Vines: Burger King, Royal Mail and Toyota by Alex Player, 21 January 2015, 03:29PM Facebook's $227bn economic impact claims debunked by Shona Ghosh, 21 January 2015, 11:01AM Starbucks UK introduces wireless smartphone charging by Shona Ghosh, 21 January 2015, 09:10AM Manage my bulletins Unsubscribe from bulletin © Haymarket 1957 - 2015 All rights reserved Haymarket Business Information, Teddington Studios, Broom Road, Teddington TW11 9BE, UK News Jobs Blogs & Forums Tenders