The Wall > E-commerce calendar spotlights marketing opportunities around the world

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list E-commerce calendar spotlights marketing opportunities around the world Rachel Bull 07 January 2015, 11:09AM Forget all this talk of Black Fridays and Cyber Mondays. In our world of digital marketing sans frontiers, some of the greatest and lesser-known opportunities in global e-commerce could be campaigns based on traditional and newly emerging events in international markets. What makes a good slogan? Polly Becker 07 January 2015, 11:01AM Ever wondered what the formula is for devising a perfect slogan? Simplicity? Memorability? A recent study by Texas Tech University found that creativity, clarity and brand familiarity are the factors that count. So which have stood the test of time? We take a look Facebook: life after organic reach nicki page 06 January 2015, 10:32AM Over the past year the decline in Facebook's organic reach has been a key discussion point for social media marketers, and has affected the content strategies of brands using the platform. Instead of targeting fans of a community with a high volume of organic content, brands have started creating content specifically designed to be supported with paid media. 'Madtech' start-up accelerator prepares for class of 2015 Susan Billinge 06 January 2015, 10:13AM The Collider accelerator programme, which puts tech start-ups in contact with big brands and investors, is about to welcome it’s third intake of fledgling businesses. The scheme provides start-up ventures with business advice and help to secure funding, and such is its reputation that it has signed up 12 brand partners to the year-long programme. Latest jobs Account Manager Recruiter Blue Skies Marketing Recruitment Salary £25000 - £30000 per annum Location Bristol Press Officer Recruiter NFP Resourcing Salary £30-35,000 plus a generous pension scheme and other benefits Location London, St Paul's Senior Copywriter - Finance Recruiter Tomorrow Recruitment Salary £35000 - £45000 per annum Location City of London Freelance Creative Artworkers Recruiter Red Sofa London Salary Negotiable Location City of London Middleweight Designer Recruiter Red Sofa London Salary £26000 - £30000 per annum Location City of London Marketing Executive (with some design skills) Recruiter Brand Recruitment Salary £23000 - £24000 per annum + plus excellent benefits Location Milton Keynes Latest news from Brand Republic CES Day One, where's the revolution? by Adam Fulford, 07 January 2015, 01:04PM CES 2015: As marketers, it's time to take self-driving cars seriously by Ramzi Yakob, 07 January 2015, 01:19PM CES 2015: time to make the wearable future a reality by Shona Ghosh, 07 January 2015, 12:45PM CES 2015: How technology is redefining the live experience by Sarah Shearman, 07 January 2015, 09:01AM Manage my bulletins Unsubscribe from bulletin © Haymarket 1957 - 2015 All rights reserved Haymarket Business Information, Teddington Studios, Broom Road, Teddington TW11 9BE, UK News Jobs Blogs & Forums Tenders