Media PM - This week's most read

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09th January 2015

Wages are on the rise at media owners In the first part of Media Week's salary survey snapshot in association with recruiter Sylex, managing director Simon Shroot finds reason for optimism for those working at media owners. Omnicom clients miss out on bumper Celebrity Big Brother Omnicom Media Group is expected to be feeling the pressure this week after its decision to pull all clients from Channel 5's reality TV show Celebrity Big Brother, which launched to strong audiences of more than 3 million viewers. Media reacts to Charlie Hebdo attack "Even for a hardened news man in a hardened newsroom, the mass shooting at the French satirical magazine Charlie Hebdo is a ferociously shocking moment," said Jon Snow, presenter of Channel 4 News. Google to tell brands whether video ads are actually getting views Google will now tell brands who publish video ads via DoubleClick whether their content is actually being watched by users, as opposed to being skipped or scrolling off-screen. Northern & Shell in search for head of digital Express Newspapers and OK! Magazine owner Northern & Shell is recruiting for a head of digital to replace Nick Bradley following Jason Mawer's switch from commercial director to digital consultant. The 2015 formula for outdoor success? Innovation + transformation + location After a further year of growth, including offerings of unbelievable creativity, smart use of data and capitalising on our obsession with social media, OOH is continuing its exciting transformation, says Eric Newnham, chief executive of Talon Outdoor. My Media Week: Anuschka Clarke Anuschka Clarke of the7stars banks on a quiet post-Christmas week tying up loose ends and prepping for holiday...then the agency is shortlisted for a final pitch. Havas partners Universal Music Group to offer insight on music fans Record label Universal Music Group has partnered with ad group Havas to share data to create new marketing opportunities for clients. Latest blogs Inspiring the new cultural shift at Primesight From the lessons of Buddha to the growing importance of well-being, Primesight's commercial director, Chris Forrester, enters 2015 in contemplative fashion. Death of the demographic Demographics are at the heart of targeting and yet a reliance on them creates audience definitions that are ultimately outdated, says Jodie Stranger, executive director of global network clients at Starcom MediaVest Group. What 'Black Eye Friday' reminds us about newsbrands As we spend the next couple of weeks in a shopping frenzy, fighting our way through tourists in Seven Dials and enjoying every offer and promotion, we're reminded just how much we love buying stuff at this time of year, says Vanessa Clifford, deputy chief executive of Newsworks. Clients need trusted partners to help navigate content marketing Where's the value in content marketing? Sandra Peat, strategy director at One Two Four analyses the debate at the 2014 Content Marketing Association Summit. Fraud is a dirty word, but it validates programmatic Problems with online fraud are not a sign that the new ecosystem isn't working, says Chris Le May, UK director, DataXu. Six-month paid internship: Brand Partnerships , Mumsnet £1,060 per month, London (North), London (Greater) Sponsorship Sales Executive - Telecoms Conference , Dragonfly Recruitment £28000.00 - £32000.00 per annum + Bonus + Benefits, London Area Sales Manager/Sales Team Leader , Pareto Law £40k plus uncapped OTE, phone, tablet and benefits, North West England Business Development Executive/Sales Executive , Pareto Law c£26k - £30k plus uncapped OTE, phone, tablet and benefits, Aberdeen Business Development Executive/Sales Executive , Pareto Law c£26k - £28k basic plus uncapped OTE, phone, tablet and benefits, South East England

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