Monday 26 January 2015

Breaking news from Brand Republic - Philip Green puts BHS up for sale, plus Freeview; British Heart Foundation; Daily Mirror; Kingsman

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Sir Philip Green puts struggling BHS up for sale
Sir Philip Green puts struggling BHS up for sale
by Ben Bold
26 January 2015, 08:40AM
BHS has been put up for sale by retail tycoon Sir Philip Green, the Arcadia group chairman who, it is understood, has received "several approaches" from prospective buyers.
Freeview gives away free entertainment in hidden camera digital ads
Freeview gives away free entertainment in hidden camera digital ads
by Ed Owen
26 January 2015, 09:01AM
Freeview launches its latest series of digital ads today, which show the benefits of free services.
British Heart Foundation calls for pre-watershed junk food ban
British Heart Foundation calls for pre-watershed junk food ban
by Ed Owen
26 January 2015, 12:01AM
The British Heart Foundation has called for a ban on "junk food" ads to be aired before 9pm, citing research showing that 70 per cent of parents have been "pestered" to buy junk food by their kids as a result of them seeing TV ads.
Daily Mirror publishes its own tits on Page 3
Daily Mirror publishes its own tits on Page 3
by Maisie McCabe
23 January 2015, 07:22PM
The Daily Mirror is responding to the publicity around its rival The Sun's Page 3 by publishing a "montage" of tits tomorrow.
Across The Pond produces special films for Kingsman film push
Across The Pond produces special films for Kingsman film push
by Ed Owen
23 January 2015, 03:15PM
Content agency Across The Pond has produced a series of four short digital films as part of the publicity push for the release of spy drama Kingsman: The Secret Service, featuring Colin Firth.
EasyJet Holidays gets first TV ad
EasyJet Holidays gets first TV ad
by Shona Ghosh
23 January 2015, 12:41PM
EasyJet Holidays has launched its first TV ad, a 20-second spot that will air during tonight's Coronation Street.
Lowe agencies develop British Heart Foundation Wear Red work
Lowe agencies develop British Heart Foundation Wear Red work
by Ed Owen
23 January 2015, 03:17PM
Lowe Open and DLKW Lowe have launched an integrated marketing push to support ongoing TV activity for the British Heart Foundation's Wear Red fundraising day, which takes place on 6 February.
Warburtons signs up Sylvester Stallone for Rocky-inspired ad
Warburtons signs up Sylvester Stallone for Rocky-inspired ad
by Ed Owen
23 January 2015, 11:21AM
Rocky star Sylvester Stallone will appear in an ad for Warburtons bread, reprising his role as the aging Cold War boxer.
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