Unilever CMO Keith Weed's five tech trends for 2015 + M&S, Tesco and Adidas

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Marketing Daily , 20th January 2015

Unilever CMO Keith Weed's five tech trends for 2015 Marketers' view: how M&S boss Marc Bolland can turn around fashion's fortunes Asda marketing director Chris McDonough frozen out amid shake up Tesco 'eroded customers' trust', says Sir Terry Leahy Olympic legacy takes shape with Here East's tech hub Unpredictable brands are the headline act for festival sponsorship Morrisons parts ways with online director Simon Thompson Luis Suárez and Gareth Bale say 'bring on the hate' in Adidas spot Three extends #HolidaySpam campaign Notonthehighstreet.com sponsors London Underground 'baby on board' badge Inspired customers through your marketing activity? Presented by BUSINESS IN THE COMMUNITY Business in the Community's Engaging Customers on Sustainability Award is open for entries. Share your story of how you've inspired customers to live in a more sustainable way ... Enter Today! JOBS BOARD Senior Account Manager , The Great & The Good£35000 - £40000 per annum + great benefits , London Client Partner , The Great & The Good£80000 - £90000 per annum + significant benefits , London Business Partner FMCG, Top London Direct/Digital Agency £100k + bens , Direct Recruitment£100,000 , London (Greater) Senior Account Director > TOP NOTCH FMCG BRANDS > REPORTING TO MD , collectivoUp to £60,000 pa , London (East), London (Greater) BTL AGENCY ACCOUNT HANDLERS - integrated, shopper, sales promotion, retail, digital , Judi Patton£22K-£55K , London (Central), London (Greater) / London (East), London (Greater) / London (North), London (Gr...

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