Media PM - News UK, Instagram, Thinkbox, Clear Channel, is 2015 going to be a good media year?

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15th January 2015

Stringer helps capture News UK's 'unquiet' talent The chief creative officer is hoping to boost subscribers at The Times and The Sunday Times by telling the stories behind the news headlines. By Arif Durrani. Is 2015 going to be a good media year? Given the rate of change in the industry, 2015 is as unpredictable as May's election. But optimism abounds, Arif Durrani says. Why media is exploring extracurricular activities More and more media brands are reinventing themselves as education hubs - but what's in it for them? Ed Owen reports. Instagram steps up advertising offensive The photo-sharing app wants to convince more brands that it is not just a platform for young people. By David Benady. The Thinkboxes Awards for TV ad creativity Clear Channel Outdoor Planning Awards 2015 Outdoor played a part in many memorable campaigns last year. Enter the sector's top contest to see which will gain recognition We need more innovations and fewer Thomassons Have you see any Thomassons recently? Viacom fires PHD as tensions mount over Omnicom dispute with C5 Viacom International Media Networks, home to MTV UK and Comedy Central, has parted company with its media agency, PHD, amid an ongoing dispute with parent Omnicom Media Group. JCDecaux pulls out of OMC JCDecaux has pulled out of the Outdoor Media Centre, the industry trade body for outdoor media owners. Walker Media closes in on Dixons Carphone Dixons Carphone, the newly created electronics retail group, is set to award its £90 million consolidated media business to Walker Media. Vizeum lands media account for Match Match.com, the dating website, has awarded its media planning and buying business to Vizeum, ahead of a £10 million marketing push in 2015. World's media consumed by terror at start of 2015 There's no way of avoiding it: this has been a terrible start to 2015. All the best intentions and ambitions aired at the start of the new year paled into insignificance as the horrific events started to unfold in France last week. Latest blogs The 2015 formula for outdoor success? Innovation + transformation + location After a further year of growth, including offerings of unbelievable creativity, smart use of data and capitalising on our obsession with social media, OOH is continuing its exciting transformation, says Eric Newnham, chief executive of Talon Outdoor. Inspiring the new cultural shift at Primesight From the lessons of Buddha to the growing importance of well-being, Primesight's commercial director, Chris Forrester, enters 2015 in contemplative fashion. Death of the demographic Demographics are at the heart of targeting and yet a reliance on them creates audience definitions that are ultimately outdated, says Jodie Stranger, executive director of global network clients at Starcom MediaVest Group. What 'Black Eye Friday' reminds us about newsbrands As we spend the next couple of weeks in a shopping frenzy, fighting our way through tourists in Seven Dials and enjoying every offer and promotion, we're reminded just how much we love buying stuff at this time of year, says Vanessa Clifford, deputy chief executive of Newsworks. Clients need trusted partners to help navigate content marketing Where's the value in content marketing? Sandra Peat, strategy director at One Two Four analyses the debate at the 2014 Content Marketing Association Summit. Senior Sales Executive - Technology Conference , Dragonfly Recruitment £25000.00 - £30000.00 per annum + Bonus + Benefits, London Senior Sales Executive - Security Exibition , Dragonfly Recruitment £26000.00 - £28000.00 per annum + Bonus + Benefits, London Delegate Sales Executive - Travel Exhibition , Dragonfly Recruitment £10 - £13 per hour, London Marketing executive - Gaming , Dragonfly Recruitment £25000.00 per annum + Basic + Bonus + Benefits, London Assistant Advertising Manager - Brand Republic Group , Haymarket Media Group Competitive!, Teddington (City/Town), London (Greater)

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