Friday, 9 January 2015

Russell Ramsey on creativity, Bryan and Elsom leave Bray Leino, Ashton Kutcher, the year ahead for media, Stuff at CES, Thinkbox, PPA

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Latest news
The year ahead for creativity
by Russell Ramsey,
09 January 2015, 08:00AM
The year ahead for creativity
Advertising in 2015 will remain preoccupied with real-time marketing and big data, but those who can apply true creativity to these disciplines will succeed. By Russell Ramsey.
Top creatives respond to Russel Ramsey's 2015 predictions
09 January 2015, 09:22AM
Top creatives respond to Russel Ramsey's 2015 predictions
Campaign asked top creatives what they thought about J Walter Thompson executive creative director, Russell Ramsey's predictions for creative departments in 2015.
Alistair Bryan and Jon Elsom to leave Bray Leino
by Gurjit Degun,
09 January 2015, 12:30PM
Alistair Bryan and Jon Elsom to leave Bray Leino
Alistair Bryan and Jon Elsom, the Bristol agency chief executive and executive creative director at Bray Leino, respectively, are leaving the agency.
CES 2015: Ashton Kutcher urges brands to put 'full force' behind social issues
by Sarah Shearman,
09 January 2015, 09:12AM
CES 2015: Ashton Kutcher urges brands to put 'full force' behind social issues
Ashton Kutcher has issued a rallying call to brands and marketers to put their "full force" behind social issues because they have the sort of budgets and resources available to help "create a world that has a little more compassion".
The year ahead for media agencies
09 January 2015, 10:00AM
The year ahead for media agencies
Philippa Brown believes that among the key focuses for media agencies in 2015 will be taking ownership of one of the industry's biggest growth areas - content creation.
Top media bosses respond to Philippa Brown's year ahead
by Staff,
09 January 2015, 10:08AM
Top media bosses respond to Philippa Brown's year ahead
Yesterday in Campaign, Philippa Brown outlined what she felt were the big issues for media agencies in the year ahead. Here, some of her rivals give their view.
Watch: Stuff magazine interviews Nest's Lionel Paillet at CES
by Will Findlater,
09 January 2015, 09:22AM
Watch: Stuff magazine interviews Nest's Lionel Paillet at CES
Lionel Paillet on 'Works with Nest', Google, Dropcam and what's next for Nest.
Thinkbox issues call for entries for TV Planning Awards 2015
by Eleanor Kahn,
09 January 2015, 09:00AM
Thinkbox issues call for entries for TV Planning Awards 2015
Thinkbox is now accepting entries for the Thinkbox TV Planning Awards 2015, which recognise and celebrate inspired use of commercial TV.
Dennis Publishing's James Tye named deputy chairman of the PPA
by Arif Durrani,
09 January 2015, 10:39AM
Dennis Publishing's James Tye named deputy chairman of the PPA
James Tye, chief executive of Dennis Publishing, has been appointed deputy chairman of the UK's magazine body, the Professional Publishers Association (PPA).
Cheetham Bell in senior reshuffle
by James Swift,
08 January 2015, 07:00AM
Cheetham Bell in senior reshuffle
Andy Cheetham, the co-founder and creative director of Cheetham Bell, the J Walter Thompson agency, is moving to a part-time chairman position, prompting a reshuffle.
The year ahead for the political climate
09 January 2015, 11:30AM
The year ahead for the political climate
The arrival of a new government this year is sure to have a big impact on advertising. The self-regulation system, in particular, will be under intense scrutiny, Andy Duncan writes.
CES 2015: The future of wearable technology
by Sarah Shearman,
08 January 2015, 04:45PM
CES 2015: The future of wearable technology
Flexible devices for clothing, virtual-reality contact lenses and tools to help hearing impediments are some of the futuristic use cases for rapidly emerging wearables.
Promoted
Campaign CityLive Challenge: Where smart tech meets street fun
by Suzanne Bidlake,
04 December 2014, 09:00AM
Campaign CityLive Challenge: Where smart tech meets street fun
A crowdsourced marathon between interactive screens that timed runners and shared their congratulatory selfies is named the winner of the Campaign CityLive Challenge.
Looking for utopia with agencies in Amsterdam
by Philip Smith,
04 December 2014, 09:00AM
Looking for utopia with agencies in Amsterdam
Collaboration, content and effectiveness were three of the big issues on the agenda as our agency partners met around the table for Campaign's third Adland in Amsterdam debate.

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Also in the news

Investec launches private-banking pitch
by James Swift, 08 January 2015, 07:00AM
Lib Dems in hunt for election shop
by Kate Magee, 08 January 2015, 07:00AM
Coke to cut up to 1,800 jobs as part of $3bn cost-cutting drive
by Ben Bold, 09 January 2015, 08:38AM
TalkTalk reveals rebrand plans for Blinkbox
by Shona Ghosh, 08 January 2015, 02:28PM
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Latest Work

Petplan "my job" by Now
09 January 2015, 10:17AM
Petplan
Petplan s new TV ad frames life insurance as a pet-owner's job and adds levity to proceedings by trying to explain what a pet s job is. Now created the spot, which features footage of cute-looking cats and dogs. The TV ad is supported by a print camp...
NSPCC "I saw your willy" by Leo Burnett Change
09 January 2015, 10:25AM
NSPCC
The NSPCC has launched a campaign to help parents teach their children about internet safety. Leo Burnett, which won NSPCC s advertising account in July 2014, created the spot through its Change division. The animated ad tells the tale of a young boy...
Kia "you make us make better cars" by Innocean Worldwide UK
08 January 2015, 02:56PM
Kia
Kia s new TV campaign shows people making bizarre noises in an effort to describe the feeling of driving one of the brand s cars. The work follows Kia s previous positioning: "Cars that speak for themselves."
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