Page 3, Black Opium, JCDecaux, Mother, responsible gambling ads, Carlsberg, Twitter

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news What the end of Page 3 means for advertising by Jo Wallace, 21 January 2015, 09:20AM Nipples are funny things aren't they? I say funny, but the recent No More Page 3 campaign has made us all think far more seriously about them. Ad watchdog rejects drug glamourisation complaints over Black Opium TV ad by Ed Owen, 21 January 2015, 12:01AM The Advertising Standards Authority has ruled against 11 complaints that argued ads for Yves Saint Laurent fragrance Black Opium simulated, glamourised and trivialised drug use. Has JCDecaux chosen the wrong time to abandon its trade body? by Annie Rickard, 20 January 2015, 03:24PM JCDecaux's withdrawal from the Outdoor Media Centre is a surprising turn of events, writes the Posterscope chief executive Annie Rickard. Mother backs new integrated agency The Romans by Ian Griggs, PRWeek, 20 January 2015, 01:10PM Ad agency Mother has backed an integrated PR, social media and experiential agency launched by the former managing director and creative director of Citizen, once the sister PR agency to Dare. Parliament commemorates Magna Carta with films on the Tube by Gurjit Degun, 21 January 2015, 08:48AM The Houses of Parliament are broadcasting a series of short educational videos at London Underground stations to commemorate the anniversaries of the Simon de Montfort Parliament and the sealing of Magna Carta. Punters calmed by the power of song in £2m responsible gambling campaign by Daniel Farey-Jones, 21 January 2015, 10:23AM The gambling industry is using a catchy ditty appropriated by ad agency The Corner from a 70s hit by Ram Jam to tell its customers to stop betting when they are throwing good money after bad. DCMS in political row over gambling ad review by Daniel Farey-Jones, 21 January 2015, 09:20AM Senior Lib Dem Danny Alexander has called for the review of gambling ad regulation, currently underway at the Department for Culture, Media and Sport to speed up, saying children need to be protected. 'All business failures are marketing failures' says United Biscuits chief by Gurjit Degun, 21 January 2015, 10:35AM Martin Glenn, the chief executive of United Biscuits and former Pepsico marketer, argued that marketing is crucial to business success last night, speaking at an event hosted by agency intermediary Oystercatchers. Is the tear-jerking Christmas ad over? by Jonathan Trimble, 21 January 2015, 09:18AM Jonathan Trimble, the founder of 18 Feet & Rising, talks about the "twin peak Christmas" phenomenon caused by Black Friday and why it could be the death of the UK's Super Bowl moment. Carlsberg offers fans the chance to provide commentary on TalkSport by Ed Owen, 21 January 2015, 10:10AM Carlsberg has launched a campaign to find a new pundit for TalkSport, who will be part of the commentary line-up for the final game of the Premier League season. Will Twitter become a formidable player in the video space? by Sarah Shearman 20 January 2015 Reports suggest Twitter is poised to roll out its new video feature in the next few weeks. Experts from Carat, BBDO, The Martin Agency, Analog Folk, and Unruly discuss the implications for marketers. The automaker's hashtag jiu jitsu demonstrates baseball's strength in social media Read more at http://www.campaignlive.com/article/chevrolet-made-save-world-series/1320302#1VgSyExMjp1WDAxR.99Read more at http://www.campaignlive.com/article/creative-opportunities-brands-virtual-reality/1318991#Pzt1Qc2tgomS8IA4.99 Read more at http://www.campaignlive.com/article/power-purpose/1317996#OZhS6RvfPSfWx4DV.99 Also in the news Guardian and Telegraph beat MailOnline on Twitter in 2014 by Susan Billinge, 21 January 2015, 09:00AM British Airways splits marketing department in major reshuffle by Shona Ghosh, 20 January 2015, 01:25PM Asda appoints new VP marketing from Premier Foods amid reshuffle by Sara Spary, 20 January 2015, 04:05PM Sainsbury's ad shows price retailers pay farmers for milk - and that it pays less than Tesco by Sara Spary, 21 January 2015, 10:04AM Latest Jobs Senior Search Marketing Specialist, Woking £27,000 - £29,000, Woking, Surrey Copywriter £150 - £250 per day, London Traffic / Resource Manager, Newbury £30,000 - £32,000 plus benefits, Newbury, Berkshire MW/SR Designer £35000 - £40000 per annum, West London Marketing Executive Up to £30,000 + Bonus + Benefits, London (West), London (Greater) More Jobs Latest Work Senet Group "Bad Betty" by The Corner 21 January 2015, 10:49AM Senet Group, the organisation set up to head off heavy government regulation of the gambling industry, has released its first campaign. The Corner created the ads, in which frustrated or angry gamblers are persuaded to stop chasing their losses when ... Volvo "Vintersaga" by Forsman & Bodenfors 20 January 2015, 11:45AM Volvo aired a four-minute tribute to winter in Sweden on one of the nation s TV channels earlier this week. The spot, created by Forsman Bodenfors and directed by Gustav Johansson, was part of Volvo s wider "made by Sweden" campaign. The idea behin... Army "more than meets the eye" by J Walter Thompson 20 January 2015, 11:22AM The Army will be taking an Oculus Rift roadshow around the country so people can see what life is like in the Army Reserve as part of its "more than meets the eye" series. J Walter Thompson created the campaign (and worked with Visualise on the Oculu... Manage my bulletins Unsubscribe from bulletin © Haymarket Media Group Ltd.