Friday 16 January 2015

Digital AM - Myspace, Oculus Rift, Ryanair, Sharon Osbourne, Google

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Digital AM

Latest news

Myspace owner launches competitor to Facebook's Atlas
Myspace owner launches competitor to Facebook's Atlas
by Ed Owen
16 January 2015, 10:06AM
Interactive Media Holdings, owner of Myspace, is to rebrand as Viant Media as it launches a new digital ad product, Viant Advertising Cloud.
Army launches latest campaign with Oculus Rift roadshow
Army launches latest campaign with Oculus Rift roadshow
by Ed Owen
16 January 2015, 11:36AM
The Army will be taking an Oculus Rift roadshow around the country so people can see what life is like in the Army Reserve as part of its "more than meets the eye" series.
Ryanair in Twitter spat after Aer Lingus photobombs ad
Ryanair in Twitter spat after Aer Lingus photobombs ad
by Ben Bold
16 January 2015, 08:40AM
Ryanair has engaged in a social media spat after Aer Lingus "photobombed" one of its ads, which led the rival airline to take to Twitter to gloat over its inadvertent inclusion.
Sharon Osbourne stars in Moneysupermarket.com ad
Sharon Osbourne stars in Moneysupermarket.com ad
by Gurjit Degun
16 January 2015, 11:01AM
Sharon Osbourne, the reality TV celebrity, stars in the latest Moneysupermarket.com ad, which features a man wearing tight denim shorts and heels, dancing to Pussycat Dolls.
Google stops selling Google Glass
Google stops selling Google Glass
by Shona Ghosh
15 January 2015, 06:08PM
Google will stop selling Google Glass to consumers and developers, and is making major changes to the project as it tries to make the smart glasses viable.
Virgin Media forms football partnership with The Telegraph
Virgin Media forms football partnership with The Telegraph
by Arif Durrani
16 January 2015, 11:30AM
Virgin Media has formed a partnership with Telegraph Media Group to promote its TV sports coverage offering across TMG's portfolio.
Forever Beta launches New York office
Forever Beta launches New York office
by James Swift
16 January 2015, 11:22AM
Forever Beta, the integrated ad agency, has opened an office in New York and kicked things off with a campaign for the taxi app Gett.
Co-operative Bank reviews CRM after separation from Co-operative Group
Co-operative Bank reviews CRM after separation from Co-operative Group
by Ed Owen
16 January 2015, 08:15AM
The Co-operative Bank has signalled a potential departure from its joint agency arrangements with former parent company Co-operative Group by calling a review of its CRM needs.
Campaign Viral Chart: 'slap her' anti-domestic violence film tops chart
Campaign Viral Chart: 'slap her' anti-domestic violence film tops chart
by Gurjit Degun
16 January 2015, 09:44AM
A video showing young boys' reactions to violence against women has made it to the top of the Campaign Viral Chart this week.
Experiential marketing is becoming a virtual reality
Experiential marketing is becoming a virtual reality
by Howard Kingston
16 January 2015, 09:00AM
Until Virtual Reality existed in the hands of consumers, the closest you could get people to stepping inside your brand was Harry Potter World or the M&M store, but that's about to change says Adludio CMO and co-founder Howard Kingston.
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