Airbnb's Mildenhall on value-driven marketing and being 'transkind' to Caitlyn Jenner + EE, Diet Coke & Channel 4

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Marketing Daily , 15th July 2015

Airbnb's Mildenhall on value-driven marketing and being 'transkind' to Caitlyn Jenner Agencies for change: Paddy Power CMO on the power of partnerships to transform 'Humans' ad stunt had 'profound' effect on viewing figures, says C4 chief Diet Coke reveals J.W.Anderson as latest fashion collaborator EE recruits 28 YouTube stars for 'The Wembley Cup' video series How Gandys Flip Flops' founders built a meaningful brand out of personal tragedy Disrupting the disruptor: Amazon's next chapter If the rewards are so big, why aren't all companies cracking the 'force for good' issue? Airbnb to debut 'Is Mankind?' ad during Caitlyn Jenner's ESPN bravery award Poltergeist clown ads escape ban despite over 70 complaints TV ad for religious faith healing banned by ads regulator Breakfast briefing: falling Asia sales hits Burberry and KFC & Aldi's friendly farmer pledge JOBS BOARD Freelancer, Contractor, Temp J3074AL , Elizabeth Norman International£100 - £750 per day , City of London Senior Account Manager , Purple Consultancy£35000 - £45000 per annum , London Account Manager , Purple Consultancy£27000 - £32000 per annum , London Senior Account Manager , Purple Consultancy£35000 - £38000 per annum , London Senior Account Executive , Purple Consultancy£24000 - £27000 per annum , London

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