Waitrose trials Pinterest for campaign, Fold7 wins Audible account, Virgin Active reviews media

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news Waitrose trials Pinterest for #TasteOfSummer campaign by James Swift, 17 July 2015, 11:05AM Waitrose has partnered with Pinterest for its '#TasteOfSummer' campaign, as the social media platform trials working with brands in the UK. Fold7 picks up Audible creative account by Gurjit Degun, 17 July 2015, 07:00AM Audible, Amazon's audiobooks arm, has appointed Fold7 as its creative and strategic agency. Virgin Active reviews media planning and buying by Gurjit Degun, 17 July 2015, 06:30AM Virgin Active, the gym chain part-owned by Sir Richard Branson's Virgin Group, is reviewing its media planning and buying business. Energy body seeks creative and media support to promote new emergency number by Kate Magee, 17 July 2015, 09:25AM The Energy Networks Association is on the hunt for creative and media agency support to promote "105", the new telephone number for energy-related emergencies. Popchips picks Lucky Generals after creative pitch by James Swift, 17 July 2015, 07:39AM Popchips, the US snack that markets itself as a half-fat alternative to crisps, has appointed Lucky Generals as its UK creative agency. Kayak appoints Blue 449 to UK media by Maisie McCabe, 17 July 2015, 08:36AM Kayak, the online travel search engine, has hired Blue 449 to its UK media planning and buying account. AA pledges support to PM tackle obesity by Gurjit Degun, 17 July 2015, 08:55AM The Advertising Association has pledged to support David Cameron's mission to tackle childhood obesity. Campaign viral chart: Always' '#LikeAGirl' follow-up goes viral by Gurjit Degun, 17 July 2015, 10:13AM Always' second instalment to the "#LikeAGirl" campaign is in the top spot of this week's Campaign Viral Chart. Are the worlds of advertising and PR getting closer? by Omar Oakes, 16 July 2015, 11:38AM Campaign asks four advertising and PR professionals, who have worked in both sectors during their careers, whether it has ever been easier to switch sides. EToro trading network hires Atomic for creative work by Omar Oakes, 17 July 2015, 06:00AM EToro, a social trading and Forex brokerage company, has appointed Atomic London as its creative agency for a maiden global campaign. Advertising can do good. We've just got to mean it. by Karen Buchanan, 17 July 2015, 07:03AM Karen Buchanan, the chief executive of Publicis London, reports for Campaign after Oystercatchers' panel discussion on advertising being a "force for good", earlier this week. P R O M O T E D C O N T E N T The end of the road: Kombi's last wishes boost brand Presented by The IPA Volkswagen saw a chance to rekindle consumers' love for its Kombi. But how deep did it go? In defense of behavioral change by Naomi Troni 17 July 2015 Few people go into advertising with a moral mission to save the world. It's adland's job to create communication that changes behavior, says Mullen Lowe Group's chief growth officer. Latest Jobs Brand Executive £30,000 p/a + benefits, Camden, London (Greater) Adverting Operations Executive £25000 - £30000 per annum, London Business Development Director - Marketing Services -70-90K £70000 - £90000 per annum, London Senior Account Manager Market Rate, DOE - plus great benefits including free breakfast, flexible rewards, 25 days holiday., London or Bristol based. Creative Design Manager £35k-£40k per annum + benefits, London (West), London (Greater) More Jobs Latest Work Sky Sports "greatest Premier League moments" by Brothers and Sisters 17 July 2015, 08:20AM Thierry Henry, the former France and Arsenal striker, takes a tour through the Premier League's 23-year history in a new campaign for Sky. World's talking about: Nike, "Short a guy" 16 July 2015, 08:00AM Nike's new TV spot in the US is a reminder why the brand is so many agencies' dream client. Editor's pick Diversity should be more than just a slogan by Lord Smith and Andrew Barratt, 16 July 2015, 03:48PM Only by embracing diversity can marketing organisations stay relevant in today's rapidly evolving society. Critics wonder if NME's gone all mainstream 16 July 2015, 08:00AM NME will soon be free and writing new material for a bigger following. But will the title lose its edge, David Benady asks. Do agencies really need a global CSO? 16 July 2015, 08:00AM It may be an impressive title, but what benefit do these roles bring an agency? Also in the news Government kicks off wholesale review of the BBC by Omar Oakes, 16 July 2015, 01:27PM Paddy Power to 'destroy' Rolf Harris Ashes ad after 'Twitter leak' by Sam Burne James, 17 July 2015, 09:04AM Channel 4's Jon Snow and Krishnan Guru-Murthy quizzed in 'Underdog' ad by Shona Ghosh, 17 July 2015, 10:17AM Manage my bulletins Unsubscribe from bulletin © Haymarket Media Group Ltd.