TfL issues tender for creative and media review, Scientists take out ad promoting alien quest, Cartoon mayor Massow returns for nomination bid

view in web browser add to safe senders list July 21, 2015 Campaign Daily Fix

Latest news TfL to issue tender for creative and media review today Gurjit Degun Transport for London is launching the tender to review its creative and media accounts today. Stephen Hawking and Yuri Milner take out ad in FT to promote alien quest Maisie McCabe Yuri Milner, the Russian tech investor, and scientists including Stephen Hawking have taken out an ad in the Financial Times to promote their $100 million (£64.2 million) quest to find out whether there is any other life in the universe. Massow the cartoon mayor returns in new nomination bid video James Swift Ivan Massow, the London mayoral candidate whose animated election film went viral earlier this year, has released another video in a bid to secure the Conservative Party nomination. Whyte & Mackay appoints BJL ahead of brand relaunch Kate Magee Whyte & Mackay, the Scottish whisky, has appointed BJL ahead of a rebrand later this year. Scope launches ad-funded show on All 4 featuring Alex Brooker Gurjit Degun Scope, the charity supporting people with disabilities, is launching a Channel 4 digital series featuring Alex Brooker, one of the stars of 'The Last Leg'. Persil recruits breakdancing prodigy for global ad James Swift B-Girl Terra, the eight-year-old breakdancing prodigy who became an internet smash when a video of her performing was put on YouTube, features in a new ad for Persil. Ofcom consults on changes to Radio City Liverpool stations Gurjit Degun Radio City, the radio brand owned by Bauer Media, is looking to change the format of two of its radio stations in Liverpool. The Work Persil "breakdancing girl" by DLKW Lowe O2 "know your strength" by VCCP Promoted content Creativity Reimagined: Creativity is change Burn down adland and build a new culture, giving the talent of the future the autonomy it demands. Editor's pick The Mail on Sunday's flight under Greig Arif Durrani The ambitious editor has successfully led the Sunday newspaper to industry acclaim with its agenda-setting and divisive journalism. Geordie Greig talks to Arif Durrani. Diversity should be more than just a slogan Only by embracing diversity can agencies stay relevant in today's rapidly evolving society. Also in the news Why the Ashley Madison hack has done amazing things for the brand Justin Basini The Ashley Madison hack is fascinating, says Justin Basini, co-founder and CEO at ClearScore, as it raises interesting questions about morality, marketing and privacy. I can't have a traditional marketing department, says HSBC's Amanda Rendle Charlotte Mceleny HSBC's Amanda Rendle talks to Marketing about returning to a 150 year old purpose message while overhauling its marketing team for the future. Rugby World Cup: MasterCard's five lessons in sponsoring a major sporting event Shona Ghosh Got a spare £6.5m? Congratulations! You're in line to become a top tier sponsor for one of the world's most popular sporting events - the Rugby World Cup. Campaign Jobs User Experience (UX) Designers, Global Software Delivery Competitive HSBC, London Website & Digital Marketing Manager (MAT) Approx £40,000 pa, DOE The Roald Dahl Literary Estate, Marylebone, London Head of Design £Competitive (depending on expereince) Bray Leino, Filleigh, Barnstaple Senior Marketing Strategy Manager (London) Competitive + bonus EE, London See all jobs

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