Friday, 31 July 2015

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Media PM Bulletin
31st July 2015
Out to lunch with Boisdale Life and David Emin: Jonathan Durden
Out to lunch with Boisdale Life and David Emin: Jonathan Durden
The Boisdale Life Big lunch with David Emin is a regular date where a guest joins him for lunch at one of Boisdales restaurants.
Campaign Viral Chart: Sky Sports ad with Thierry Henry is most shared
Campaign Viral Chart: Sky Sports ad with Thierry Henry is most shared
A Sky Sports ad starring Thierry Henry, the former France and Arsenal footballer, sharing the history of England's top football league, has taken the top place in the chart.
For mobile video to compete for TV budgets requires reach and scale
For mobile video to compete for TV budgets requires reach and scale

There are many challenges for those hoping to make money from this nascent and potentially lucrative world of mobile video, says LoopMe's Stephen Upstone.

Guardian's Anna Watkins to co-chair Media Week Awards judging
Guardian's Anna Watkins to co-chair Media Week Awards judging

Anna Watkins, managing director of Guardian Labs, will be the co-chair of this year’s Media Week Awards judging.

Bauer considers free weekly launch with Kiss magazine
Bauer considers free weekly launch with Kiss magazine
Bauer Media is considering launching a magazine for the Kiss radio brand aimed at millennials.
Traditional TV viewers predicted to drop as mobile fuels rise in online video
Traditional TV viewers predicted to drop as mobile fuels rise in online video
Linear TV viewing figures are set to drop worldwide for the first time next year, with online video consumption set to rise by 23.3 per cent in 2015, according to a report by ZenithOptimedia.
FT looks to Rising Sun as print sales decline
FT looks to Rising Sun as print sales decline
Why did the title command such a high price when the future of the press has never been so uncertain?
Rapport picks up 20th Century Fox OOH task
Rapport picks up 20th Century Fox OOH task
20th Century Fox has moved its £12 million UK outdoor media planning and buying account to Rapport without a pitch.
Bauer Media UK raids Argos and Viacom to strengthen digital division
Bauer Media UK raids Argos and Viacom to strengthen digital division
Bauer Media UK has made four appointments for the newly created roles of chief technology officer and heads of social, analytics and search for Xcel Media, its digital arm.
Guardian losses narrow as digital revenues climb 20%
Guardian losses narrow as digital revenues climb 20%
Guardian Media Group's group revenues increased by 2.7 per cent year on year to £214.6 million in the 2014/15 financial year, partly thanks to a 20 per cent increase in digital revenues.
[ Promoted content ]
Are we failing the future?
Are we failing the future?
The next-gen crisis: are we failing to discover, develop and retain the diversity of talent required to be the next marketing leaders?
Instagram is cautiously tapping into inspiration
Instagram is cautiously tapping into inspiration
What's all the fuss about Instagram?
My Media Week: John Litster
My Media Week: John Litster
Two months from on from Sky extending its deal with Viacom to handle Channel 5 ad sales, MediaWeek caught up with John Litster, managing director, Sky Media.
Latest blogs
Martin Sorrell is right about media trust in young audiences, he just didn't go far enough
Martin Sorrell is right about media trust in young audiences, he just didn't go far enough
Sir Martin Sorrell was right when he talked about young audiences losing "trust" with traditional media, he just didn't go far enough, says Mimi Turner, marketing director of TheLADbible.
Huge untapped potential for brands in online video
Huge untapped potential for brands in online video
Cedar has surveyed 500 British YouTube users about their usage and opinion of branded online video, Chris Rayment reports.
A turning point for newsbrands, thanks to Sir Martin
A turning point for newsbrands, thanks to Sir Martin
A week in the South of France brought reason for cheer, says Rufus Olins, chief executive of Newsworks.
Video advertising isn't just Facebook vs YouTube
Video advertising isn't just Facebook vs YouTube
There's life in digital video beyond Facebook and YouTube, with traditional publishers having much to offer, says Justin Taylor, UK managing director at Teads.
From Caitlin Jenner to Michelle Obama, magazine media influence is all around us
From Caitlin Jenner to Michelle Obama, magazine media influence is all around us
Anyone who doubts that magazine media holds a unique influence on consumer culture just needs to ask Michelle Obama, says Sue Todd, chief executive of Magnetic.
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