Tuesday 28 July 2015

Marketing magazine's digital overload quiz, content management systems, Bauer Media UK's digital division, mobile user experience, digital skills

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Brand Republlic
Digital PM brought to you by The Wall 28th July
 
Quiz: Are you suffering from digital overload or analogue anxiety? Quiz: Are you suffering from digital overload or analogue anxiety?
28 July 15, Quiz Master
Are you fighting a daily battle to balance multiple screens and numerous social networks? Or is your diary so laden with meetings that you rarely get a chance to attend to your equally full inbox? Take... read more
 
 
28 July 15
Hitting the optimise button

Content management systems (CMS) like WordPress, Drupal and Joomla have been hailed as the future (and present) of websites and SEO. They're easy to build and optimise and popular because they don’...

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28 July 15
The art of A/B: Driving creative performance through testing and learning

(Flickr/Tom Woodward) Less than a decade ago, brands were limited to print, radio and TV to connect with target markets, relying on tools like Nielsen to determine reach and demographic fit. Yet there...

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28 July 15
Five things not to do when it comes to mobile UX

Since 'mobilegeddon' hit, marketers and business owners have been stressing about ways to improve the usability of their mobile sites, to avoid being penalised by Google. Unfortunately, not...

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28 July 15
The Daily Poke: Wasted

Denmark's Roskilde – one of Europe's largest music festival – is known for bringing a bit of enlightenment with its entertainment. And 2015's social initiative was the 'piss to pilsner' project. Think...

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Bauer Media UK raids Argos and Viacom to strengthen digital division Bauer Media UK raids Argos and Viacom to strengthen digital division
28 July 15, Gurjit Degun
Bauer Media UK has made four appointments for the newly created roles of chief technology officer and heads of social, analytics and search for Xcel Media, its digital arm.
 
Digital skills for a digital generation; how we're letting the UK's young people down Digital skills for a digital generation; how we're letting the UK's young people down
28 July 15, Hugh Milward
We are on the edge of a digital skills desert as the future talent, currently still at school, isn't being inspired to choose the digital jobs or skills we need for the future, writes Hugh Milward, director... read more
 
Power users should offer Twitter something in return Power users should offer Twitter something in return
28 July 15, Martin McNulty
Twitter's new chief executive must value relationships as well as traffic, says Martin McNulty, the chief of digital marketing agency Forward3D.
 
 
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