TfL to issue tender for creative and media review today, MasterCard's five lessons in sponsoring a major sporting event and programmatic at $10bn

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TfL to issue tender for creative and media review today 21 July 15, Gurjit Degun Transport for London is launching the tender to review its creative and media accounts today.   Rugby World Cup: MasterCard's five lessons in sponsoring a major sporting event 21 July 15, Shona Ghosh Got a spare £6.5m? Congratulations! You're in line to become a top tier sponsor for one of the world's most popular sporting events - the Rugby World Cup.   Breakfast Briefing: Drone delivers to clinic, Ben Sherman sold, programmatic at $10bn 21 July 15, Sara Spary Welcome to Marketing's morning briefing, a daily shot of news and a recap of the best longer reads and videos. Today we look at the sale of Ben Sherman, the first official drone delivery and research that... read more   Coca-Cola kicks off Rugby World Cup sponsorship with Coke Zero 20 July 15, Sara Spary Coca-Cola has kicked off its sponsorship of the Rugby World Cup, which will see the soft drinks giant lead activity with Coke Zero, the first time it has ever led a sports deal with a no sugar drink.   Persil recruits breakdancing prodigy for global ad 20 July 15, James Swift B-Girl Terra, the eight-year-old breakdancing prodigy who became an internet smash when a video of her performing was put on YouTube, features in a new ad for Persil.   Top brands increase YouTube adspend 60 per cent 20 July 15, Gurjit Degun The average spend on YouTube from the top 100 brands, such as Apple, Coca-Cola and IBM, has increased by 60 per cent year on year, according to Google.   Laphroaig whisky to project Tweets as part of 200th anniversary campaign 20 July 15, Kate Magee Laphroaig, the Scottish whisky, will project opinions of the brand sourced from Twitter onto its distillery wall, to celebrate its 200th anniversary.   Facemapping the future: three ways technology is transforming the beauty sector 20 July 15, Adriana Coppola There are three key ways that technology is already solving the tangibility problem in the beauty industry, says Adriana Coppola, planner at SapientNitro London specialising in beauty and skincare brands.   Mondelez, Kraft, Hershey team up to document children's first s'mores 20 July 15, Adam Olson New ad from Droga5 shows how s'mores don't need to be confined to the campsite.   3 great ads I had nothing to do with: Matt Davis 20 July 15, Brand Republic and Thinkbox Matt Davis, Creative Director at The Red Brick Road, reveals three great ads he admires but had nothing to do with.   Scope launches ad-funded show on All 4 featuring Alex Brooker 20 July 15, Gurjit Degun Scope, the charity supporting people with disabilities, is launching a Channel 4 digital series featuring Alex Brooker, one of the stars of 'The Last Leg'.   Recruiting creative talent is critical to the future of programmatic 20 July 15, Phuong Nguyen Retaining the right talent is crucial to supporting new technologies, such as native programmatic, and industry needs to support the emergence of 'creative planners', argues Phuong Nguyen, head of eBay... read more   Countdown to New Thinking: final awards call for 24 July deadline 20 July 15, Rachel Barnes We are now in the final week for entries to the inaugural Marketing New Thinking Awards, in partnership with Sky Media - final deadline closes this Friday, 24 July.   Havas Helia awarded Regus CRM business 20 July 15, Gurjit Degun Regus, the serviced-offices company, has taken on Havas Helia to handle its global CRM account.   M&C Saatchi Merlin launches athlete division with Rutherford and Johnson-Thompson 20 July 15, James Swift M&C Saatchi Merlin, the talent management arm of M&C Saatchi, has opened an athlete division and signed Olympic long-jump champion Greg Rutherford as one of its first clients.   Hellmann's takes over Soho Square with José Pizarro for olive oil product launch 20 July 15, Jake O'Gorman Hellmann's have created a Mediterranean Retreat in the heart of Soho Square, to market its olive oil-based condiment.   Essential Ecommerce Dates: July - December 2015 Presented by Channel Advisor Download this free calendar to stay on top of all the updates, events and information marketers need to know about in the second half of 2015.                 Head of Customer Relationship Management (London)   Competitive + benefits EE, London   Sales Account Director - Mobile Ad Tech platform   up to £60,000 + bonus Silverdrum, London (Central), London (Greater)   Digital Sales Manager   Up to £50k basic + comms + benefits MediaMigo Recruitment imited, London (Central), London (Greater)   Digital Director   £50-60k dep on experience + benefits MediaMigo Recruitment imited, London (Central), London (Greater)   User Experience (UX) Designers, Global Software Delivery   Competitive HSBC, London               See all jobs

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