M&C Saatchi’s AI outdoor campaign, tech and summer holidays, Google tops FutureBrand 100 Index, ad fraud, fashion e-commerce, social advertising infographic

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Watch: M&C Saatchi launches artificially intelligent outdoor campaign 24 July 15, Jake O'Gorman     24 July 15 Forget digital detox, marketers can use technology to improve summer holidays School's out for the next six weeks or so and, while parents are making plans to keep everyone out of trouble, the likes of Airbnb and Trip Advisor are using technology to provide new experiences to holidaymakers... read more   24 July 15 Five reasons why fashion e-commerce has a bright future – part one The fashion industry has had a complete revolution due to many disruptions in the past few years. Today's omni-channel consumers define convenience by being able to browse a complete range of items via... read more   24 July 15 Infographic: Marketers spend 114% more on social advertising The latest quarterly digital marketing statistics have landed in our inbox, courtesy of marketing software company Kenshoo, and the overarching theme is that it's good news for social – particularly... read more   24 July 15 Typographic takeover Everyone's at it. Collaborations that is. And why wouldn't you? They're a great opportunity for brands to do something innovative and unexpected, capturing the attention of fans both new and old. Read... read more     Women in technology: Career opportunities in marcoms 23 July 15, Samantha Edwards Two experts from adtech company Mediaocean reveal the growing job opportunities and types of roles for women working in technology in the marcoms sector.   Will the CMO role fade with the rise of the chief marketing technologist? 24 July 15, Chris Le May Is the traditional marketing role, or the more senior role of the Chief Marketing Officer, fit to cope with the influx of data and technology into the space? asks Chris Le May, managing director of UK... read more   New type of ad fraud estimated to cost $1bn this year 24 July 15, Jonathan Shannon Some apps are hijacking mobile devices to rapidly load hidden ads, according to a new report from ad fraud detection business Forensiq.   Technology binds us together but we have never been more disconnected 24 July 15, Paul Frampton Today's tech-driven landscape gives brands the most exciting space to nurture customer relationships that they've ever had , so why are they failing? asks Paul Frampton, CEO, Havas Media.   Google tops FutureBrand 100 Index, with SAB Miller only UK brand to make top 10 24 July 15, Ben Bold SAB Miller is the only UK company to make FutureBrand's top 10 ranking of global brands by consumer perception, with the FutureBrand Index ranking Google in first place and finding that overall UK brands... read more                 User Experience (UX) Designers, Global Software Delivery   Competitive HSBC, London   Group Account Director, Automotive   £70000 - £80000 per annum + significant benefits The Great & The Good, London   Search Manager   £32k Dot-Gap, London Central   Digital Marketing Executive   £22,000 - £25,000 AF Selection, Manchester, Greater Manchester   Managing Partner CRM and Loyalty - London, £100K   £100K Direct Recruitment, London (Central), London (Greater)   Associate Partner (PR Agency)   £60000 - £65000 per annum The Great & The Good, London   CRM - Campaign Manager   £32,000 - £38,000 PLUS bonus & company benefits Comparethemarket.com, Peterborough, Cambridgeshire   B2B Marketing Planning & Media Manager (London)   Competitive + benefits EE, London   Senior Marketing Strategy Manager (London)   Competitive + bonus EE, London   Senior Designer, Entertainment   Negotiable Sky, London               See all jobs

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