Trainline appoints the7stars to media account, MediaCom and PHD battle for GSK media business, and doctors call for soft drinks tax

View in web browser   |   Add to safe senders Daily News 13th July

Trainline appoints the7stars to handle £5m media account 12 July 15, Arif Durrani Thetrainline.com, the online train tickets retailer, has appointed the7Stars to handle its £5 million media business, previously handled by Vizeum.   MediaCom and PHD battle for £1bn GSK media business 12 July 15, Arif Durrani GlaxoSmithKline (GSK), the multinational pharmaceutical company, is reviewing its estimated £1 billion global media business, pitting UK incumbent MediaCom against its US lead agency PHD.   Breakfast Briefing: Drs call for 20% soft drinks tax, Apple gives Greece free iCloud 13 July 15, Ben Bold Welcome to Marketing's morning briefing, a daily shot of news and a recap of the best longer reads and videos. Today we look at the British medical community's call on government to introduce a 20% levy... read more   Barnardo's seeks agency for digital transformation 13 July 15, James Swift Barnardo's, the children's charity, is looking for an agency to develop a digital strategy.   David Lloyd moves £6.5m media to Blue 449 13 July 15, Maisie McCabe David Lloyd Leisure Group has appointed Blue 449 to its £6.5 million media planning and buying business.   How the 'invisible' Wimbledon sponsors used digital to make their mark 10 July 15, Chris Baker Brands have become part of the fabric of the tournament which has remained refreshingly true to its traditions, says Chris Baker, head of strategy, FCB Inferno.   4 myths about mobile content and 1 truth 10 July 15, Jonathan Shannon UX consultants from cxpartners broke down some common misconceptions at the CMA's Digital Breakfast event, Creating adaptable content for the mobile web.   Video advertising isn't just Facebook vs YouTube 10 July 15, Justin Taylor There's life in digital video beyond Facebook and YouTube, with traditional publishers having much to offer, says Justin Taylor, UK managing director at Teads.   The Sun Dream Team campaign features mug shots of 'cheating' fans 10 July 15, Gurjit Degun News UK is launching its Dream Team campaign tomorrow, which will show up football fans who pick players from rival teams for its fantasy football league.   Cutting Through: Viewability 10 July 15, Paul Nasse, Commercial Director, Integral Ad Science Unilever's Chief Marketing Officer, Keith Weed, raised the issue of online media quality last month at Cannes Lions 2015. He was holding the flag high for all marketers who are exposing their brands to... read more   Pornhub's 'twerking butt': a $1,000 robotic ass with virtual reality 10 July 15, Shona Ghosh When it comes to breakthrough technology, it's usually worth keeping an eye on porn and war.   Advertising and media apprenticeships help grow our young talent 10 July 15, Josh Krichefski The government shouldn't need to introduce a levy on apprenticeships because the business benefits are reason enough to introduce them, says MediaCom's chief operating officer.   Six Nations to open to brands as ITV secures coverage from 2016 10 July 15, Arif Durrani The financially embattled BBC has partnered with ITV to secure the rights to broadcast rugby union's Six Nations Championship for the next six years.   Kleenex's tearjerker viral tells poignant story of lovable disabled dog 10 July 15, Unruly Social video expert Unruly reviews the latest viral by Kleenex.   Make a child cry, urges healthcare NGO 10 July 15, James Swift Doctors of the World is telling people to "make a child cry" as part of a new global campaign.                 Head of Customer Relationship Management (London)   Competitive + benefits EE, London   Sales Account Director - Mobile Ad Tech platform   up to £60,000 + bonus Silverdrum, London (Central), London (Greater)   Digital Sales Manager   Up to £50k basic + comms + benefits MediaMigo Recruitment imited, London (Central), London (Greater)   Digital Director   £50-60k dep on experience + benefits MediaMigo Recruitment imited, London (Central), London (Greater)   Senior Marketing Strategy Manager (London)   Competitive + bonus EE, London               See all jobs

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