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| | | | | The ad watchdog has banned a TV ad for Smirnoff, the vodka brand owned by Diageo, for implying alcohol contributes to the success of a social occasion. | | | | | | Ancestry.co.uk, the family history resource, has hired the7stars to its £6 million offline media planning and buying account following a competitive pitch. | | | | | | The Glenlivet, the Pernod Ricard Scotch malt whisky brand, has named Zone as its retained digital agency following a competitive pitch. | | | | | | Always has unveiled the second instalment of its 'Like a Girl' campaign, signing up Game of Thrones star Maisie Williams as an ambassador and launching a "confidence curriculum" for schools. | | | | | | Radiocentre, the commercial radio industry body, is starting a campaign to free the radio advertising industry from the extensive warnings needed at the end of some ads. | | | | | | Dame Helen Mirren's "rejuvenated" appearance in a L'Oréal ad was not exaggerated to mislead people about the potency of moisturising cream, the ad watchdog has ruled. | | | | | | WPP's Group M has appointed Mike Smallwood to take the lead role for the team handling the £100 million media business for Lloyds Banking Group. | | | | | | Amanda Pitt, the managing partner of new business and marketing at Havas Media Group, is leaving the agency to become a director FullerGirling. | | | | | | Jeremy Craigen, the new global chief executive officer of Innocean Worldwide, tells Campaign Asia-Pacific in this exclusive interview that his goal is to change the perception of the agency from that of a Korean company with outposts around the world... | | | | | | Primesight has emerged as the preferred bidder for regional media specialist Eye Airports, which has outdoor contracts for London Gatwick and Manchester airports, in a deal estimated at £3 million. | | | | | | AnalogFolk has taken on Ete Davies, the head of delivery at AKQA, into the same role. | | | | | | Radiocentre, the trade body for commercial radio, has scrapped the Radio Advertising Bureau brand, as part of a simplification of its structure. | | | | | | With sales declining, the Paper and Packaging Board turns to Cramer-Krasselt for some heart-rending creative. | | | | | Latest Work | | | | | The latest iteration of the McVitie's "sweeet" campaign continues the fail-safe formula of combining a cute animals with a retro soundtrack. | | | Editor's pick | | | | | Now you've reached the top of the agency tree, are you ready to realise your dream of having your name above the door and fly solo? Matthew Bull's story might make you think twice. | | | | | | Only by providing the media sector with data and insight can the platform begin to increase revenue, David Benady writes. | | | | |
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