Saturday, 18 July 2015

This week's most read news and best ad campaigns: Harvey Nichols unveils shoplifter ad, Kelly Brook stars in Hyundai campaign, Agencies battle for £1bn GSK business

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Watch: Harvey Nichols CCTV shoplifter ad
by James Swift,
14 July 2015, 09:29AM
Watch: Harvey Nichols CCTV shoplifter ad
Harvey Nichols is launching its new loyalty app with CCTV footage of shoplifters stealing from the retailer's Knightsbridge store.
Kelly Brook shows off comedy chops in Hyundai campaign
by James Swift,
14 July 2015, 08:10AM
Kelly Brook shows off comedy chops in Hyundai campaign
Kelly Brook, the model and actress, shows off her comedy chops in a new content film for Hyundai.
MediaCom and PHD battle for £1bn GSK media business
by Arif Durrani,
12 July 2015, 08:13PM
MediaCom and PHD battle for £1bn GSK media business
GlaxoSmithKline (GSK), the multinational pharmaceutical company, is reviewing its estimated £1 billion global media business, pitting UK incumbent MediaCom against its US lead agency PHD.
American Airlines calls global ad and media review
by Maisie McCabe,
14 July 2015, 08:05AM
American Airlines calls global ad and media review
American Airlines is reviewing its global advertising and media accounts.
Weber Shandwick raids ad industry for digital hires
by Kate Magee,
15 July 2015, 08:20AM
Weber Shandwick raids ad industry for digital hires
Weber Shandwick has boosted its EMEA digital team with three hires from outside the PR industry.
Dentsu Aegis Network picks up Eurostar consolidated global media and digital brief
by Gurjit Degun,
13 July 2015, 09:13AM
Dentsu Aegis Network picks up Eurostar consolidated global media and digital brief
Eurostar, the high-speed rail service, has consolidated its global media and digital business into Dentsu Aegis Network, with iProspect leading the UK activity.
Jonathan Durden's 'Djockitch' ad leads Wimbledon ad poll
by Omar Oakes,
13 July 2015, 11:13AM
Jonathan Durden's 'Djockitch' ad leads Wimbledon ad poll
Jonathan Durden, the PHD co-founder who launched a male grooming brand last year, achieved a marketing coup during this year's Wimbledon fortnight using a Novak Djokovic pun.
UK's online adspend dwarfs the rest of Europe
by James Swift,
13 July 2015, 12:13PM
UK's online adspend dwarfs the rest of Europe
The UK is by far the biggest online advertising market in Europe, spending almost as much as the next two biggest markets, France and Germany, combined.
Jason Talley leaves Yahoo after 15 months
by Gurjit Degun,
13 July 2015, 04:06PM
Jason Talley leaves Yahoo after 15 months
Jason Talley, the UK commercial director and managing director at Yahoo, has left the business after 15 months in the post.
Poltergeist clown ads escape ban despite over 70 complaints
by Gurjit Degun,
15 July 2015, 12:01AM
Poltergeist clown ads escape ban despite over 70 complaints
Ads for the film Poltergeist featuring a dark image of a clown have been described as "not irresponsibly targeted in outdoor media" by the ASA, despite the ad watchdog receiving 74 complaints.
Thomas Cook picks Albion for pan-Euro account
by James Swift,
14 July 2015, 04:22PM
Thomas Cook picks Albion for pan-Euro account
The Thomas Cook Group has picked Albion to handle its advertising and product innovation across Europe.
TV ad for religious faith healing banned by ads regulator
by Omar Oakes,
15 July 2015, 12:01AM
TV ad for religious faith healing banned by ads regulator
A teleshopping ad, claiming that faith healing could heal warts and stomach ulcers, has been banned by the advertising watchdog on the grounds of being "irresponsible".
Met Police calls pitch for consultancy brief
by James Swift,
16 July 2015, 08:00AM
Met Police calls pitch for consultancy brief
The Metropolitan Police Service is looking for an agency that can help with the structure and design of its marketing and communications department.
Pearson named managing director at MG OMD
by Arif Durrani,
16 July 2015, 08:00AM
Pearson named managing director at MG OMD
Manning Gottlieb OMD has promoted Tim Pearson, an executive director, to managing director as part of a group restructure.
Apple Pay kick starts evolution of the mobile wallet
by Neil Garner,
14 July 2015, 10:55AM
Apple Pay kick starts evolution of the mobile wallet
The launch of Apple Pay presents an exciting future for brands and advertisers, says the founder of Proxama, the company that worked with MasterCard in 2010 to create the first mobile contactless wallet.
Iris promotes Andy Taylor to joint executive creative director
by Gurjit Degun,
15 July 2015, 08:00AM
Iris promotes Andy Taylor to joint executive creative director
Iris has promoted Andy Taylor, a creative director at the agency, to the role of joint executive creative director.
First Utility kicks off ad review
by Kate Magee,
16 July 2015, 08:00AM
First Utility kicks off ad review
First Utility, the largest challenger to the "big six" energy suppliers, is on the hunt for a creative agency as pressure grows for greater competition in the industry.
FCB Inferno's interactive arm captures three digital briefs
by James Swift,
16 July 2015, 08:00AM
FCB Inferno's interactive arm captures three digital briefs
FCB Inferno's nine-month spree to hire talent for its burgeoning interactive and content group has borne fruit, with the division winning business from Havaianas, Columbia Threadneedle Investments and Sailor Jerry.
David Lloyd moves £6.5m media to Blue 449
by Maisie McCabe,
13 July 2015, 08:00AM
David Lloyd moves £6.5m media to Blue 449
David Lloyd Leisure Group has appointed Blue 449 to its £6.5 million media planning and buying business.
Kellogg's recruits Tess Daly to front Special K rebrand
by Omar Oakes,
14 July 2015, 12:40PM
Kellogg's recruits Tess Daly to front Special K rebrand
Tess Daly, the Strictly Come Dancing presenter, has been unveiled as the new face of Special K as the company undergoes a multi-million pound overhaul of the cereal brand.
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Top Work Stories

National Trust "#LoveTheCoast" by 18 Feet & Rising
13 July 2015, 03:18PM
National Trust
John Cooper Clarke narrates a self-penned poem for a new National Trust campaign.
Harvey Nichols "shoplifters" by Adam & Eve/DDB
14 July 2015, 07:50AM
Harvey Nichols
Adam & Eve/DDB's campaign to promote Harvey Nichols' new Rewards app uses real CCTV footage of shoplifters stealing from the company's Knightsbridge store.
Lotto "please not them" by Abbott Mead Vickers BBDO
07 July 2015, 08:07AM
Lotto
Katie Price and Piers Morgan send themselves up in a new campaign for Lotto by Abbott Mead Vickers BBDO.
Airbnb "Is mankind?" by TBWA\Chiat\Day
15 July 2015, 07:45AM
Airbnb
Airbnb's new global campaign seeks to spark discussions about innate human kindness.
Sky Sports "greatest Premier League moments" by Brothers and Sisters
17 July 2015, 08:20AM
Sky Sports
Thierry Henry, the former France and Arsenal striker, takes a tour through the Premier League's 23-year history in a new campaign for Sky.
EE "The Wembley Cup" by Poke
16 July 2015, 08:00AM
EE
EE has commissioned a YouTube series featuring Spencer FC, a football vlogger with 700,000 followers, to promote its partnership with Wembley Stadium.
World's talking about: Nike, "Short a guy"
16 July 2015, 08:00AM
World's talking about: Nike,
Nike's new TV spot in the US is a reminder why the brand is so many agencies' dream client.
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