Tuesday 14 July 2015

American Airlines calls ad and media review, Kelly Brook stars in Hyundai campaign, Harvey Nichols unveils shoplifter ad

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Latest news
American Airlines calls global ad and media review
by Maisie McCabe,
14 July 2015, 08:05AM
American Airlines calls global ad and media review
American Airlines is reviewing its global advertising and media accounts.
Kelly Brook shows off comedy chops in Hyundai campaign
by James Swift,
14 July 2015, 08:10AM
Kelly Brook shows off comedy chops in Hyundai campaign
Kelly Brook, the model and actress, shows off her comedy chops in a new content film for Hyundai.
Watch: Harvey Nichols CCTV shoplifter ad
by James Swift,
14 July 2015, 09:29AM
Watch: Harvey Nichols CCTV shoplifter ad
Harvey Nichols is launching its new loyalty app with CCTV footage of shoplifters stealing from the retailer's Knightsbridge store.
Kellogg's recruits Tess Daly to front Special K rebrand
by Omar Oakes,
14 July 2015, 12:40PM
Kellogg's recruits Tess Daly to front Special K rebrand
Tess Daly, the Strictly Come Dancing presenter, has been unveiled as the new face of Special K as the company undergoes a multi-million pound overhaul of the cereal brand.
Apple Pay kick starts evolution of the mobile wallet
by Neil Garner,
14 July 2015, 10:55AM
Apple Pay kick starts evolution of the mobile wallet
The launch of Apple Pay presents an exciting future for brands and advertisers, says the founder of Proxama, the company that worked with MasterCard in 2010 to create the first mobile contactless wallet.
Jason Talley leaves Yahoo after 15 months
by Gurjit Degun,
13 July 2015, 04:06PM
Jason Talley leaves Yahoo after 15 months
Jason Talley, the UK commercial director and managing director at Yahoo, has left the business after 15 months in the post.
Tessa Jowell becomes non exec chair at The Chime Specialist Group
by Gurjit Degun,
13 July 2015, 02:27PM
Tessa Jowell becomes non exec chair at The Chime Specialist Group
Dame Tessa Jowell has joined The Chime Specialist Group as its non executive chairman to help brands, communities and the government work in collaboration.
Trust and authenticity: How to reach the Muslim consumer
by Elin Waty,
14 July 2015, 07:56AM
Trust and authenticity: How to reach the Muslim consumer
Elin Waty of Sun Life Financial Indonesia explains the product and marketing principles that have helped the company reach Muslim consumers in Indonesia.
Per Pedersen on 'solve-vertising' and the need for micro creative councils
by Jenny Chan,
13 July 2015, 12:51PM
Per Pedersen on 'solve-vertising' and the need for micro creative councils
Fresh from Cannes, Grey's deputy worldwide chief creative officer told Campaign Asia-Pacific why "solve-vertising" is not just another annoying buzzword.

P R O M O T E D C O N T E N T
The end of the road:
Kombi's last wishes boost brand
Presented by The IPA
Volkswagen saw a chance to rekindle consumers' love for its Kombi. But how deep did it go?

Why Maytag chose the MLB All Star Game to debut its new commercials

by Douglas Quenqua
14 July 2015

American men, washing machines and an "evolving relationship"

Also in the news

Barclays relents to Apple Pay as the service launches in the UK
by Charlotte Mceleny, 14 July 2015, 11:02AM
Clinique targets millennials with #FaceForward Tumblr campaign
by Shona Ghosh, 14 July 2015, 09:00AM
Cornetto perfectly captures boy-girl awkwardness with 3D audio YouTube ad
by Shona Ghosh, 13 July 2015, 03:45PM
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Latest Work

Adam & Eve/DDB "shoplifters" by Harvey Nichols
14 July 2015, 07:50AM
Adam & Eve/DDB
Adam & Eve/DDB's campaign promoting Harvey Nichols' new Rewards App uses real CCTV footage of shoplifters stealing from the retailer's Knightsbridge store.
Gala Bingo "Emma sails the seas" by Cravens
14 July 2015, 08:22AM
Gala Bingo
Gala's new campaign is pretty much par for the course when it comes to bingo advertising: silly and colourful with a kitsch soundtrack.
National Trust "#LoveTheCoast" by 18 Feet & Rising
13 July 2015, 03:18PM
National Trust
John Cooper Clarke narrates a self-penned piece about the UK coast for a new National Trust campaign.
Doctors of the World "make a child cry" by DDB Paris
13 July 2015, 07:47AM
Doctors of the World
Doctors of the World is telling people to "make a child cry" as part of a new global campaign.

Editor's pick

Does too much data stifle creativity?
09 July 2015, 08:00AM
Does too much data stifle creativity?
Is the data deluge causing problems for creatives or is all information beautiful, Arif Durrani and David Benady ask.
History of advertising: No 139: Ted Turner's baseball team
09 July 2015, 08:00AM
History of advertising: No 139: Ted Turner's baseball team
With the benefit of almost 40 years' worth of hindsight, it's easy to identify Ted Turner's 1976 purchase of the Atlanta Braves baseball team as re­volutionising the way people would watch TV. And the way advertisers would use it.
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