Eurostar consolidates global media and digital, MediaCom and PHD battle for £1bn GSK account, David Lloyd appoints Blue 449

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news Dentsu Aegis Network picks up Eurostar consolidated global media and digital brief by Gurjit Degun, 13 July 2015, 09:13AM Eurostar, the high-speed rail service, has consolidated its global media and digital business into Dentsu Aegis Network, with iProspect leading the UK activity. MediaCom and PHD battle for £1bn GSK media business by Arif Durrani, 12 July 2015, 08:13PM GlaxoSmithKline (GSK), the multinational pharmaceutical company, is reviewing its estimated £1 billion global media business, pitting UK incumbent MediaCom against its US lead agency PHD. David Lloyd moves £6.5m media to Blue 449 by Maisie McCabe, 13 July 2015, 08:00AM David Lloyd Leisure Group has appointed Blue 449 to its £6.5 million media planning and buying business. Barnardo's seeks agency for digital transformation by James Swift, 13 July 2015, 08:30AM Barnardo's, the children's charity, is looking for an agency to develop a digital strategy. Trainline appoints the7stars to handle £5m media account by Arif Durrani, 12 July 2015, 07:27PM Thetrainline.com, the online train tickets retailer, has appointed the7Stars to handle its £5 million media business, previously handled by Vizeum. UK's online adspend dwarfs the rest of Europe by James Swift, 13 July 2015, 12:13PM The UK is by far the biggest online advertising market in Europe, spending almost as much as the next two biggest markets, France and Germany, combined. Jonathan Durden's 'Djokitch' ad leads Wimbledon ad poll by Omar Oakes, 13 July 2015, 11:13AM Jonathan Durden, the PHD co-founder who left to launch a male grooming brand last year, achieved a marketing coup during this year's Wimbledon fortnight using a Novak Djokovic pun. The Sun Dream Team campaign features mug shots of 'cheating' fans by Gurjit Degun, 10 July 2015, 02:38PM News UK is launching its Dream Team campaign tomorrow, which will show up football fans who pick players from rival teams for its fantasy football league. Founders of Kiss FM launch Mi-Soul on DAB by Arif Durrani, 10 July 2015, 11:44AM The team who launched the Kiss FM brand 25 years ago are hoping to repeat their success with the roll out of Mi-Soul on DAB across London. Deadline extended for Digital Cinema Media Awards by Staff, 13 July 2015, 10:19AM You now have until 17 July to complete your application for the inaugural Digital Cinema Media Awards Rest easy, CMOs: Brand fails do little damage by Todd Wasserman 13 July 2015 In the wake of Subway's Jared fiasco, it's worth remembering that GM sales rose in 2014. P R O M O T E D C O N T E N T The end of the road: Kombi's last wishes boost brand Presented by The IPA Volkswagen saw a chance to rekindle consumers' love for its Kombi. But how deep did it go? Latest Jobs Group Account Director - Global Brands, DM and Digital £50,000 - £60,000 plus pension, private healthcare, Birmingham, West Midlands Senior Analyst c.£55k plus car & bonus, Central London Account Director with CRM specialism. Top agency in Manchester To £45k, Manchester, Greater Manchester Ad tech Enterprise Sales Director - RTB £60-80k + comms + equity, London (Central), London (Greater) RTB Senior Sales Manager Up to £50,000 + comms + equity, London (Central), London (Greater) More Jobs Editor's pick UM shows that creative data is not an oxymoron 09 July 2015, 08:00AM The Economist's Cannes Lion-winning campaign revealed the value of using data creatively, Russell Marsh writes. Ad industry must not abuse its position of privilege by Maisie McCabe, 09 July 2015, 08:00AM On a stiflingly hot summer's day last week, a coterie of executives from the advertising, media and political worlds came together for a glass of Prosecco. Also in the news Apple turns fanboy in 'If it's not an iPhone' ad spots by Shona Ghosh, 13 July 2015, 10:09AM Nestlé targets young mothers with exclusive sponsorship of AOL's Being Mum video series by Shona Ghosh, 13 July 2015, 11:48AM Huge untapped potential for brands in online video by Chris Rayment, 13 July 2015, 09:59AM Manage my bulletins Unsubscribe from bulletin © Haymarket Media Group Ltd.