Apple's iPhone sales flat for first time; TMW owner Creston warns of reduced revenue growth; Top 5 Super Bowl ad gaffes

View in web browser   |   Add to safe senders Daily News 27th January

Apple's iPhone sales flat for first time in history of flagship smartphone 27 January 16, Ben Bold Apple's iPhone sales have stagnated for the first time ever, with the tech giant reporting just 0.7% growth of smartphones in the last three months of 2015.   Creston warns of reduced revenue growth as clients stall on projects 27 January 16, Omar Oakes Creston, the marketing group that owns TMW, has warned of "significantly reduced" revenue growth for January in its latest financial update.   The top five Super Bowl ad gaffes 27 January 16, Be On The Super Bowl is now recognised as a time when brands show off their very best work. But for every fantastic ad aired and shared there's the odd howler too. Social video experts Be On have rounded up... read more   Tesco delayed millions of pounds in supplier payments to boost results... and more 27 January 16, Ben Bold Welcome to Marketing's Breakfast Briefing, a daily shot of news and a recap of the best longer reads and videos.   KitKat goes back to the 1950s to show different ways people enjoy eating it 27 January 16, Gurjit Degun KitKat, the Nestle confectionery brand, has launched a campaign showing the different ways people enjoy the chocolate.   Radio X's Bittersweet Symphony parody ad escapes ban 27 January 16, Omar Oakes Radio X's launch ad, which featured Chris Moyles enacting a parody of the 90s music video for Bittersweet Symphony, has escaped a ban by the ads regulator despite drawing dozens of complaints.   UK creative industries worth £84.1 billion to UK economy 26 January 16, Gurjit Degun Nicola Mendelsohn, the vice president for EMEA at Facebook, has welcomed figures from the government showing that the UK creative industries are worth £84.1 billion to the UK economy.   Nike creates YouTube series to target millennial women 26 January 16, Shona Ghosh Nike has tapped into the twin trends of fitness selfies and YouTube celebs for a new content marketing venture - an original YouTube series designed to appeal to young female consumers.   MS Society picks Arthur London and Code Computerlove for brand and digital work 26 January 16, Gurjit Degun The MS Society, the not-for-profit organisation, has appointed Arthur London and Code Computerlove to handle brand positioning and digital transformation work, respectively.   Twitter appoints American Express' Leslie Berland as CMO 26 January 16, Daniel Farey-Jones Twitter has appointed Leslie Berland, a senior global marketer at American Express, as its new CMO.   BBH appoints LA chief Pelle Sjoenell to top global creative role 26 January 16, Kate Magee Pelle Sjoenell, the executive creative director of BBH Los Angeles, is to become the worldwide chief creative officer of the Bartle Bogle Hegarty Group.   Profit from your pages: Give some love to your landing page Presented by Brand Republic Insight and Dotmailer Check out our best practice guide for guidance on designing, targeting and optimizing your landing pages for improved conversions and quality customer journeys.                 Midweight Digital Designer   £40000 per annum Purple Consultancy, London   Digital Senior Account Manager   £35000 - £42000 per annum Purple Consultancy, London   Digital Marketing Manager   £35000 - £40000 per annum Purple Consultancy, London   Super duper ACCOUNT DIRECTOR / SENIOR ACCOUNT DIRECTOR– award winning integrated agency, SW London -   £40k-£60k plus benefits Judi Patton, London (Greater)   Junior Account Director or Account Director, £45k - boutique agency, top FMCG / drinks brands   £45k + benefits MODA consult, London (Central), London (Greater)               See all jobs

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