Thursday, 14 January 2016

Aviva reviews £60m global media; David Bowie tributes from adland; Ad budget growth at three-year low

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Brand Republlic
Daily News 14th January
 
Aviva reviews £60m global media

Aviva reviews £60m global media

14 January 16, Gideon Spanier

Aviva has put its estimated £60 million global media account up for review for the first time in six years.

 
David Bowie: 'An icon of shameless and boundless creative ambition'

David Bowie: 'An icon of shameless and boundless creative ambition'

14 January 16,

Adlanders reflect on what David Bowie, who died last Sunday, means to them.

 
Ad budget growth at three-year low

Ad budget growth at three-year low

14 January 16, Kate Magee

The growth of UK marketing budgets slowed to a three-year low at the end of 2015, but marketers predict green shoots in the coming year, according to the latest IPA Bellwether Report.

 
UTV Media to return £55m to shareholders after sale of TV assets to ITV

UTV Media to return £55m to shareholders after sale of TV assets to ITV

14 January 16, Omar Oakes

UTV Media will return £55 million to its shareholders after the sale of its television assets to ITV, the company has announced.

 
Labour attack ad labels Zac Goldsmith a 'serial underachiever'

Labour attack ad labels Zac Goldsmith a 'serial underachiever'

13 January 16, Gemma Charles

Labour has today (13 January) launched a social media attack ad aimed at Conservative London mayoral candidate Zac Goldsmith, labelling him a "serial underachiever" who "simply isn't up to the job".

 
M&C Saatchi sells stake in ad agency

M&C Saatchi sells stake in ad agency

14 January 16, Maisie McCabe

UK management team jointly buy 30 per cent share of London advertising shop

 
A view from Dave Trott: Checklists beat brains

A view from Dave Trott: Checklists beat brains

14 January 16, Dave Trott

Atul Gawande is the professor of surgery at Harvard Medical School.

 
Breakfast Briefing: Tesco's 'strong' Christmas, Argos trading falls, Apple grows Mac share in declining PC market

Breakfast Briefing: Tesco's 'strong' Christmas, Argos trading falls, Apple grows Mac share in declining PC market

14 January 16, Ben Bold

Welcome to Marketing's morning briefing, a daily shot of news and a recap of the best longer reads and videos.

 
Lord Grade linked to bid to buy Channel 4

Lord Grade linked to bid to buy Channel 4

14 January 16, Gideon Spanier

Lord Grade, the former chief executive of Channel 4, could lead or join a bid to buy the broadcaster, sources have told Campaign, even though he insists he has no plans to do so.

 
Cannes Lions owner Ascential confirms IPO

Cannes Lions owner Ascential confirms IPO

14 January 16, Omar Oakes

Ascential, the owner of Cannes Lions known as Top Right Group until last month, has formally announced its intention to float on the stock market.

 
Publicis and Grey vie for global Fairy liquid

Publicis and Grey vie for global Fairy liquid

14 January 16, Kate Magee

Procter & Gamble is reviewing its global creative arrangements for Fairy liquid.

 



Native advertising reimagined: Revcontent and ContentClick join forces

Presented by Revcontent
Native and content recommendation network Revcontent has joined forces with European counterpart ContentClick in a bid to "reimagine native advertising"



 
 
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