Wednesday 6 January 2016

Media AM - How CES will affect media; Acxiom's Thaer Namruti rejoins Starcom Mediavest Group; Intel teams up with Red Bull and ESPN

Media AM Bulletin

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Media AM Bulletin
06th January 2016
How CES will affect media
How CES will affect media
While the early news that CES will be more ‘now’ and less ‘wow’ may be bad for technology fanatics, for us media planners this is great news.
Acxiom's Thaer Namruti rejoins Starcom Mediavest Group
Acxiom's Thaer Namruti rejoins Starcom Mediavest Group
Thaer Namruti, the European strategy director at Acxiom, has been appointed to the new role of senior vice president for precision marketing strategy at Starcom Mediavest Group.
Intel teams up with Red Bull and ESPN to harness real-time sports data
Intel teams up with Red Bull and ESPN to harness real-time sports data
Intel is working with Red Bull and ESPN to harness real-time data from athletes' performances to create a richer viewing experience for fans.
Tesco follows John Lewis as it begins to charge for click-and-collect
Tesco follows John Lewis as it begins to charge for click-and-collect
Tesco is following in the footsteps of John Lewis by beginning to charge customers for click-and-collect orders.
Gimmick or game changer? Digital trend predictions for 2016
Gimmick or game changer? Digital trend predictions for 2016
Maxus Global's chief strategy officer predicts the digital trends emerging from the Consumer Electronics Show that will make an immediate impact.
 
  Move over, tablets - smartphones are the top mobile video device Tablets have been able to maintain a hold as the media device of choice for video viewing – until now.  
Presented by Adobe
 
British Airways lands ads in Time Out London takeover
British Airways lands ads in Time Out London takeover
British Airways has taken over all of the advertising space in today's Time Out London, the city listings title.
UKTV posts record 2015 as ad share matches Channel 5 and Sky
UKTV posts record 2015 as ad share matches Channel 5 and Sky
UKTV has grown its commercial share to an all-time high, after an exceptional Boxing Day put the broadcaster on par with Channel 5 and Sky channels for the first time.
Haymarket's profits jump 8.7 per cent after online and US expansion
Haymarket's profits jump 8.7 per cent after online and US expansion
Haymarket's operating profits rose 8.7 per cent last year to £5 million as the owner of Campaign and Pistonheads increased revenues in online and in America.
Latest blogs
2016: Prepare for the empowered mobile consumer
2016: Prepare for the empowered mobile consumer

ZenithOptimedia Worldwide and GlobalWebIndex forecasts young people spending more time accessing the internet via mobile than all other devices combined by 2018. So what does this mean for 2016?

Stop laying ads like a lazy platypus and start a conversation
Stop laying ads like a lazy platypus and start a conversation

Jamie Gavin argues innovations from Facebook to programmatic are still stuck in a 'laying flat ads on the page' mindset

How data is set for for new opportunities and entirely new industries
How data is set for for new opportunities and entirely new industries
There is the possibility of making real money by acting as a broker to individuals’ aggregate data, says the group managing director for data at Dunnhumby.
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