Monday 11 January 2016

Burberry launches on Apple TV; Is Disney paving the way for kids' wearables?

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Brand Republlic
Digital PM brought to you by The Wall 11th January
 
Burberry launches on Apple TV - but not for ecommerce

Burberry launches on Apple TV - but not for ecommerce

11 January 16, Shona Ghosh

Burberry has become the latest big-name retailer to sign up for Apple TV, but it won't be allowing purchases through its new app.

 
Is Disney paving the way for a kids' wearable?

Is Disney paving the way for a kids' wearable?

11 January 16, Daniel Farey-Jones

Disney is investing in a major marketing campaign to inspire British families to lead healthy lifestyles, as the company explores its options in wearable tech.

 
When social media goes wrong

When social media goes wrong

11 January 16, Andy Nairn

I'd like to share a mildly amusing but, in some ways, somewhat terrifying experience that happened to me on social media last week.

 
Campaign Viral Chart: Donald Trump electorate campaign most-shared

Campaign Viral Chart: Donald Trump electorate campaign most-shared

11 January 16, Michelle Perrett

Donald Trump's electoral campaign focusing on Islamic terrorism was the most-shared ad last week.

 
Top tips for brands on Periscope

Top tips for brands on Periscope

11 January 16, Alexander Pettitt, John Brown Media

The associate head of live and social at John Brown Media looks at what brands need to do to take advantage of live streaming.

 
Why CES 2016 was all about the power of real-time data

Why CES 2016 was all about the power of real-time data

11 January 16, Andy Hobsbawm

Fresh back from Vegas, Andy Hobsbawm, co-founder and CMO, Evrythng, outlines his key takeouts from this year's CES.

 
 
11 January 16
Why 2016 will be the year of live streaming

Live streaming is nothing new. Amateur bedroom radio shows have been transmitted over ropey internet connections since the early 1990s. But the start of 2015 saw the introduction of a new, interactive...

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11 January 16
The Daily Poke: Editing reality

Imagine a world where you can wirelessly connect all your electronics and furniture. Just by drawing a line. With your finger. Fluid Interfaces – a branch of MIT's media lab – is making it that simple...

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11 January 16
Exploring omnichannel: The brands getting it right

Bruce Griffin's, founder and CEO of digital agency Rockpool Digital, weekly look at omnichannel. In the final instalment, Griffin reveals what success looks like. With effective omnichannel still...

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