David Bowie's best ads, Heineken champions moderation in new campaign, When social media goes wrong

view in web browser add to safe senders list January 11, 2016 Campaign Daily Fix

Latest news David Bowie dies: five of his most memorable ads Omar Oakes David Bowie, the singer, actor and fashion icon, has died aged 69 after a battle with cancer. Drink less and women will like you more, says Heineken James Swift Heineken turns to women to help curb men's drinking in a global ad that champions moderation. Chris Perry resigns as Wunderman UK chief executive Gurjit Degun Chris Perry, the UK chief executive at Wunderman, has stepped down from the role to "pursue other interests". When social media goes wrong Andy Nairn I'd like to share a mildly amusing but, in some ways, somewhat terrifying experience that happened to me on social media last week. Dead people in ads: is it ever appropriate? Steven Bennett-Day It can be done well, but there are many examples of advertisers just getting it wrong, says the executive creative director of Havas Helia. Publicis set to win Morrisons creative account James Swift Publicis London is set to win Morrisons' creative advertising account after a competitive pitch. Your Move launches first TV ad by new creative agency Skinny Michelle Perrett Your Move, the estate agency chain, will launch its first TV ad tonight after appointing Manchester-based Skinny as its creative agency. Campaign Viral Chart: Donald Trump electorate campaign most-shared Michelle Perrett Donald Trump's electoral campaign focusing on Islamic terrorism was the most-shared ad last week. Kayak launches first tram wrap in Manchester Michelle Perrett Kayak.co.uk, the travel search engine, has launched the first-ever commercial tram wrap on Manchester's Metrolink. Dentsu Utama resigns from 4As over 'unfounded' Kancil disqualification in Malaysia Gabey Goh Dentsu Utama has announced that it and its representatives have resigned from the Association of Accredited Advertising Agents Malaysia (4As) in protest at what it calls an "unfounded" judgment of plagiarism that led the organisation to revoke Kancil Awards for two of its campaigns. The Work Quality Street "what's in your tin?" by J Walter Thompson London After announcing itself as the start of Christmas in a December campaign, Quality Street is proclaiming its empty tins symbolise a return to normal life in a new Tube campaign. Valio "Lemmy" by Hasan & Partners Valio, the Finnish dairy company, has released an ad featuring Lemmy (Ian Kilmister), the Motörhead frontman who passed away in December. Editor's pick The year ahead for marketing Nina Bibby Brands mustn't take their eye off the customer at a time when it is easy to be blinded by the glare of shiny new tech products, Nina Bibby writes. The year ahead for media agencies Tracy De Groose In a primarily digital world, media agencies need to collaborate, be relevant and truly demonstrate their value, Tracy De Groose suggests. Also in the news E-cigarette brands are growing but face hurdles over 'crass' marketing Ben Bold E-cigarettes have faced their fair share of condemnation from the health lobby, politicians and from the Advertising Standards Authority. L'Oreal recruits 69-year-old Hollywood star Susan Sarandon as ambassador Ben Bold L'Oreal has signed up 69-year old Hollywood actor and human rights campaigner Susan Sarandon as the latest in its line-up of celebrity ambassadors. Amid gun control debate, advertisers fly under the radar I-Hsien Sherwood Firearms advertising isn't heavily regulated, and won't be Campaign Jobs Senior Creative Strategist £70 - £80K + benefits Rare Selection, London (Central), London (Greater) Junior Resource Manager - Creative agency, up to £30K + fantastic benefits up to £30K + fantastic benefits Story Recruitment, London (Central), London (Greater) Senior Account Manager £38000 - £42000 per annum + benefits The Great & The Good, London Account Manager £28000 - £32000 per annum + significant benefits The Great & The Good, London See all jobs

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