Media AM - Guardian announces 20% cuts, BBC Three launches transition campaign

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25th January 2016

Guardian announces 20% cuts to stem losses The publisher of The Guardian has announced plans to cut costs by 20 per cent as it aims to break even in three years. Sunshine launches BBC Three online transition campaign Sunshine has collaborated with the writers of People Just Do Nothing for the campaign telling audiences about BBC Three's transition from TV to online. Sky invests $10m in programmatic ad tech specialist DataXu Sky has invested $10 million (£7.0 million) in DataXu, a Boston-based software company that specialises in programmatic ad tech. Debrett's adds three advertising creatives to 500 'most influential' list Al MacCuish, Chris Bovill and John Allison are among the advertising media and marketing names to make it into Debrett's list of the 500 most influential people in the UK. Karmarama hires MEC's Toward for new content role Karmarama has hired MEC's Jamie Toward as its first managing partner for content. The November/ December Thinkboxes Awards for TV Ad Creativity Shortlist The latest shortlist features inspiring work from Currys PC World, John Lewis, KFC, Sainsbury's and Warburtons. Who will get the academy's vote?   Presented by Thinkbox Campaign Viral Chart: NBA takes pole position NBA's ad telling the story of a young fan was the most-shared ad this week. Salaries for junior media sales staff hit new highs because of skills shortage Junior and middle-ranking sales staff at media owners saw their salaries hit new highs last year because of a skills shortage across the ad industry, according to new research. Starcom Mediavest Group promotes Eva Grimmett and Rob Hocknell Eva Grimmett, the head of strategy at Starcom, and Rob Hocknell, the strategy director at Mediavest, have been promoted to managing partner of strategy and head of strategy, respectively. Latest blogs My Media Week: Piers North A week in the life of Piers North, strategy director at Trinity Mirror Solutions, where the acquisition of Local World last year has instilled a new sense of energy around regional sales. My Media Week: Anna Hickey It’s a people-focused start to the year for Anna Hickey, managing director at Maxus, as she kicks off a new people and culture programme and a shared parental leave policy. How CES will affect media While the early news that CES will be more ‘now’ and less ‘wow’ may be bad for technology fanatics, for us media planners this is great news. Commercial Sales Manager- Bath , BIKE Channel UK highly competitive salary with a company car and attractive commission / bonus scheme., Bath, Somerset Advertising Manager , Morgan Rutherford Associates upto £45K basic+commission, Hertfordshire Marketing Executive , Morgan Rutherford Associates £25K basic, Hammersmith and Fulham, London (Greater) Head of Media - Comms Agency - London , Guru Careers £45000 - £55000 Per Annum + Benefits, City Of London Senior Sales Executive , Formula Won To £30k + uncapped comms, London (Central), London (Greater)

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